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~type_genre:"Aufsatz in Zeitschrift"
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Consumer behaviour
35
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35
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30
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16
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16
Dienstleistungsqualität
10
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Article
122
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Aufsatz in Zeitschrift
Article in journal
122
Arbeitspapier
10
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9
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Aufsatz im Buch
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Ruyter, Ko de
92
Wetzels, Martin
52
Grewal, Dhruv
17
Mahr, Dominik
17
Keeling, Debbie I.
14
Keeling, Debbie Isobel
14
Chylinski, Mathew
13
Birgelen, Marcel van
11
Hilken, Tim
11
Heller, Jonas
10
Ludwig, Stephan
8
Dolen, Willemijn M. van
6
Jong, Ad de
6
Patterson, Paul G.
5
Yu, Ting
5
Aguirre, Elizabeth
4
Cox, David
4
Laer, Tom van
4
Rozemeijer, Frank
4
Beuningen, Jacqueline van
3
Bloemer, Johanna M.
3
Daryanto, Ahmad
3
Gremler, Dwayne D.
3
Huang, Ming-Hui
3
Kleijnen, Mirella
3
Pelser, Jan
3
Plangger, Kirk
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Streukens, Sandra
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Blazevic, Vera
2
Brüggen, Elisabeth
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Caniëls, Marjolein
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Cleeren, Kathleen
2
Dabholkar, Pratibha A.
2
Delcourt, Cécile
2
Dellaert, Benedict G. C.
2
Farace, Stefania
2
Friedman, Mike
2
Guha, Abhijit
2
Hensen, Niek
2
Higgins, E. Tory
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Journal of retailing
11
Journal of service research : JSR
11
Journal of the Academy of Marketing Science
11
Industrial marketing management : the international journal for industrial and high-tech firms
10
Journal of service management
7
Journal of marketing
6
Journal of service research
6
Psychology & marketing
6
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
5
Journal of economic psychology : research in economic psychology and behavioral economics
4
Journal of retailing and consumer services
4
European journal of marketing : EJM
3
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
2
Journal of advertising
2
Journal of consumer research : JCR ; an interdisciplinary bimonthly
2
Journal of purchasing and supply management
2
Management information systems : mis quarterly
2
Research on international service marketing : a state of the art
2
The journal of consumer marketing
2
Australasian marketing journal
1
Business horizons
1
European journal of marketing
1
Health economics
1
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
1
International journal of electronic commerce : IJEC
1
International journal of market research : JMRS ; the journal of the Market Research Society
1
International journal of operations & production management
1
Journal of air transport management
1
Journal of business ethics : JOBE
1
Journal of business research : JBR
1
Journal of consumer policy : consumer issues in law, economics and behavioural sciences
1
Journal of interactive marketing
1
Journal of management information systems : JMIS
1
Journal of operations management
1
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
1
Long range planning : LRP ; international journal of strategic management
1
Marketing theory
1
New challenges to international marketing
1
Organization studies : an international multidisciplinary journal devoted to the study of organizations, organizing, and the organized in and between societies
1
Prometheus : critical studies in innovation
1
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ECONIS (ZBW)
122
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122
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1
The impact of attitud strength on customer-oriented priority setting by decision-makers : an empirical investigation
Birgelen, Marcel van
;
Ruyter, Ko de
;
Wetzels, Martin
- In:
Journal of economic psychology : research in economic …
24
(
2003
)
6
,
pp. 763-783
Persistent link: https://www.econbiz.de/10001845697
Saved in:
2
Me, myself, and future generations : the role of affinity and effectiveness in the creation of consumer environmental stewardship (CENS)
Hensen, Niek
;
Keeling, Debbie I.
;
Ruyter, Ko de
; …
- In:
Psychology & marketing
33
(
2016
)
5
,
pp. 389-406
Persistent link: https://www.econbiz.de/10011485884
Saved in:
3
Making SENS : exploring the antecedents and impact of store environmental stewardship climate
Hensen, Niek
;
Keeling, Debbie I.
;
Ruyter, Ko de
; …
- In:
Journal of the Academy of Marketing Science
44
(
2016
)
4
,
pp. 497-515
Persistent link: https://www.econbiz.de/10011563228
Saved in:
4
Unraveling the personalization paradox : the effect of information collection and trust-building strategies on online advertisement effectiveness
Aguirre, Elizabeth
;
Mahr, Dominik
;
Grewal, Dhruv
; …
- In:
Journal of retailing
91
(
2015
)
1
,
pp. 34-49
Persistent link: https://www.econbiz.de/10010500763
Saved in:
5
Patterns in motion : how visual patterns in ads affect product evaluations
Farace, Stefania
;
Roggeveen, Anne
;
Ordenes, Francisco …
- In:
Journal of advertising
49
(
2020
)
1
,
pp. 3-17
Persistent link: https://www.econbiz.de/10012201574
Saved in:
6
Unveiling what is written in the stars : analyzing explicit, implicit, and discourse patterns of sentiment in social media
Ordenes, Francisco Villarroel
;
Ludwig, Stephan
;
Ruyter, …
- In:
Journal of consumer research : JCR ; an …
43
(
2017
)
6
,
pp. 875-894
Persistent link: https://www.econbiz.de/10011770780
Saved in:
7
Assessing the effect of narrative transportation, portrayed action, and photographic style on the likelihood to comment on posted selfies
Farace, Stefania
;
Laer, Tom van
;
Ruyter, Ko de
; …
- In:
European journal of marketing : EJM
51
(
2017
)
11/12
,
pp. 1961-1979
Persistent link: https://www.econbiz.de/10011773807
Saved in:
8
The effect of review writing on learning engagement in channel partner relationship management
Aguirre, Elizabeth
;
Mahr, Dominik
;
Ruyter, Ko de
; …
- In:
Journal of marketing
82
(
2018
)
2
,
pp. 64-84
Persistent link: https://www.econbiz.de/10011810258
Saved in:
9
The emotional review-reward effect : how do reviews increase impulsivity?
Motyka, Scott
;
Grewal, Dhruv
;
Aguirre, Elizabeth
;
Mahr, …
- In:
Journal of the Academy of Marketing Science
46
(
2018
)
6
,
pp. 1032-1051
Persistent link: https://www.econbiz.de/10011951622
Saved in:
10
Take their word for it : the symbolic role of linguistic style matches in user communities
Ludwig, Stephan
;
Ruyter, Ko de
;
Mahr, Dominik
;
Wetzels, …
- In:
Management information systems : mis quarterly
38
(
2014
)
4
,
pp. 1201-1217
Persistent link: https://www.econbiz.de/10010433221
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