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~type_genre:"Aufsatz in Zeitschrift"
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Strutton, David
35
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Pentina, Iryna
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Business horizons
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Journal of research in interactive marketing : interactive marketing and computer-mediated communication
2
Management research review
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European journal of marketing
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Industrial marketing management : the international journal for industrial and high-tech firms
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ECONIS (ZBW)
44
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1
Has e-marketing come of age? : modeling historical influences on post-adoption era Internet consumer behaviors
Taylor, David G.
;
Strutton, David
- In:
Journal of business research : JBR
63
(
2010
)
9/10
,
pp. 950-956
Persistent link: https://www.econbiz.de/10008652169
Saved in:
2
Do microblog postings influence consumer perceptions of retailers' e-servicescapes?
Tran, Gina A.
;
Strutton, David
;
Taylor, David G.
- In:
Management research review
35
(
2012
)
9
,
pp. 818-836
Persistent link: https://www.econbiz.de/10009660474
Saved in:
3
Fighting dragons with dragons : approaches for negotiating with Chinese partners
Strutton, David
;
Tran, Gina A.
;
Taylor, David G.
- In:
Business horizons
56
(
2013
)
5
,
pp. 561-572
Persistent link: https://www.econbiz.de/10010125874
Saved in:
4
What would Don Draper do? : rules for restoring the contemporary agency mojo
Strutton, David
;
Taylor, David G.
- In:
Business horizons
54
(
2011
)
5
,
pp. 467-479
Persistent link: https://www.econbiz.de/10009297113
Saved in:
5
Investigating generational differences in e-WOM behaviours : for advertising purposes. dpes X
Strutton, David
;
Taylor, David G.
;
Thompson, Kenneth N.
- In:
International journal of advertising : the quarterly …
30
(
2011
)
4
,
pp. 559-586
Persistent link: https://www.econbiz.de/10009349603
Saved in:
6
Friends, fans, and followers : do ads work on social networks? ; how gender and age shape receptivity
Taylor, David G.
;
Lewin, Jeffrey E.
;
Strutton, David
- In:
Journal of advertising research
51
(
2011
)
1
,
pp. 258-275
Persistent link: https://www.econbiz.de/10009127053
Saved in:
7
Does Facebook usage lead to conspicuous consumption? : the role of envy, narcissism and self-promotion
Taylor, David G.
;
Strutton, David
- In:
Journal of research in interactive marketing : …
10
(
2016
)
3
,
pp. 231-248
Persistent link: https://www.econbiz.de/10011567082
Saved in:
8
Putting a face with a name : avatars, relationship marketing and service failure/recovery
Taylor, David G.
- In:
International journal of electronic marketing and …
3
(
2010
)
4
,
pp. 363-381
Persistent link: https://www.econbiz.de/10009234911
Saved in:
9
Putting the "self" in selfies : how narcissism, envy and self-promotion motivate sharing of travel photos through social media
Taylor, David
- In:
Journal of travel and tourism marketing
37
(
2020
)
1
,
pp. 64-77
Persistent link: https://www.econbiz.de/10012289259
Saved in:
10
Horseshoes, global supply chains, and an emerging Chinese threat : creating remedies one idea at a time
Strutton, David
- In:
Business horizons
52
(
2009
)
1
,
pp. 31-43
Persistent link: https://www.econbiz.de/10003859105
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