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~type_genre:"Aufsatz in Zeitschrift"
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India
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13
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Vrat, Prem
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3
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Saran, Rashmita
2
Sethuraman, Raj
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Asia Pacific journal of marketing and logistics
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International journal of emerging markets
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Metamorphosis : a journal of management research
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Operations research letters
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European journal of operational research : EJOR
1
International journal of retail & distribution management
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Journal of advances in management research : JAMR
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Journal of health organization and management
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ECONIS (ZBW)
15
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1
The effect of demographic and personality characteristics on fashion shopping proneness : a study of the Indian market
Roy, Subhadip
;
Sethuraman, Raj
;
Saran, Rashmita
- In:
International journal of retail & distribution management
44
(
2016
)
4
,
pp. 426-447
Persistent link: https://www.econbiz.de/10011515595
Saved in:
2
Personality and fashion consumption : a conceptual framework in the Indian context
Saran, Rashmita
;
Roy, Subhadip
;
Sethuraman, Raj
- In:
Journal of fashion marketing and management
20
(
2016
)
2
,
pp. 157-176
Persistent link: https://www.econbiz.de/10011575483
Saved in:
3
Extent of susceptibility to interpersonal influence and price sensitivity among Indian youth : is there a relationship between these two constructs?
Gupta, Nitin
- In:
Young consumers : insight and ideas for responsible …
12
(
2011
)
4
,
pp. 361-369
Persistent link: https://www.econbiz.de/10009425030
Saved in:
4
The impact of globalization on consumer acculturation : a study of urban, educated, middle class Indian consumers
Gupta, Nitin
- In:
Asia Pacific journal of marketing and logistics
24
(
2012
)
1
,
pp. 41-58
Persistent link: https://www.econbiz.de/10009492374
Saved in:
5
Globalization does lead to change in consumer behavior : an empirical evidence of impact of globalization on changing materialistic values in Indian consumers and its aftereffects
Gupta, Nitin
- In:
Asia Pacific journal of marketing and logistics
23
(
2011
)
3
,
pp. 251-269
Persistent link: https://www.econbiz.de/10009269546
Saved in:
6
Understanding acculturation of consumer culture in an emerging market : an analysis of urban, educated, middle-class Indian consumers
Gupta, Nitin
- In:
International journal of emerging markets
8
(
2013
)
1
,
pp. 24-40
Persistent link: https://www.econbiz.de/10009737637
Saved in:
7
Stochastic comparisons in systems with Frèchet distributed components
Gupta, Nitin
;
Patra, Lakshi Kanta
;
Kumar, Somesh
- In:
Operations research letters
43
(
2015
)
6
,
pp. 612-615
Persistent link: https://www.econbiz.de/10011416328
Saved in:
8
Customer perception of services based on the SERVQUAL dimensions : a study of Indian commercial banks
Bose, Sunny
;
Gupta, Nitin
- In:
Services marketing quarterly
34
(
2013
)
1
,
pp. 49-66
Persistent link: https://www.econbiz.de/10009726520
Saved in:
9
Stochastic comparisons of component and system redundancies with dependent components
Gupta, Nitin
;
Kumar, Somesh
- In:
Operations research letters
42
(
2014
)
4
,
pp. 284-289
Persistent link: https://www.econbiz.de/10010396161
Saved in:
10
Stochastic comparisons of residual lifetimes and inactivity times of coherent systems with dependent identically distributed components
Gupta, Nitin
;
Misra, Neeraj
;
Kumar, Somesh
- In:
European journal of operational research : EJOR
240
(
2015
)
2
,
pp. 425-430
Persistent link: https://www.econbiz.de/10010486232
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