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~type_genre:"Aufsatz in Zeitschrift"
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Aufsatz in Zeitschrift
Aufsatz im Buch
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International journal of emerging markets
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Financial services at the crossroads: capital regulation in the twenty-first century
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ECONIS (ZBW)
10
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1
Protecting from brand burn during times of crisis : Mumbai 26/11 ; a case of the Taj Mahal Palace and Tower Hotel
Balakrishnan, Melodena Stephens
- In:
Management research review
34
(
2011
)
12
,
pp. 1309-1333
Persistent link: https://www.econbiz.de/10009425987
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2
Strategic branding of destinations : a framework
Balakrishnan, Melodena Stephens
- In:
European journal of marketing : EJM
43
(
2009
)
5/6
,
pp. 611-629
Persistent link: https://www.econbiz.de/10009525844
Saved in:
3
Gain the most from your marketing spend on loyalty
Balakrishnan, Melodena Stephens
- In:
Business strategy series
12
(
2011
)
5
,
pp. 219-225
Persistent link: https://www.econbiz.de/10009375587
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4
Methods to increase research output : some tips looking at the MENA region
Balakrishnan, Melodena Stephens
- In:
International journal of emerging markets
8
(
2013
)
3
,
pp. 215-239
Persistent link: https://www.econbiz.de/10010364244
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5
Guest editorial: Managing in uncertain times : a critical juncture for research in the MENA region
Huang, Victor Z.
;
Balakrishnan, Melodena Stephens
- In:
Journal of strategy and management
6
(
2013
)
2
,
pp. 116-122
Persistent link: https://www.econbiz.de/10009769618
Saved in:
6
Perspectives from the MENA region
Balakrishnan, Melodena Stephens
(
contributor
)
-
2013
Persistent link: https://www.econbiz.de/10010364238
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7
Marketing an Islamic index : perceived value of KMI30 Index
Sayani, Hameedah
;
Balakrishnan, Melodena Stephens
- In:
Management research review
36
(
2013
)
4
,
pp. 326-358
Persistent link: https://www.econbiz.de/10009729340
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8
The impact of capital requirements on UK bank behaviour
Ediz, Tolga
- In:
Economic policy review
4
(
1998
)
3
,
pp. 15-22
Persistent link: https://www.econbiz.de/10001338737
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9
Dubai outbound tourism : an exploratory study of Emiratis and expatriates
Michael, Ian
;
Armstrong, Anona
;
Badran, Badran
;
King, Brian
- In:
Journal of vacation marketing : an international journal
17
(
2011
)
1
,
pp. 83-91
Persistent link: https://www.econbiz.de/10008840751
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10
Underlying motivating factors for movie-induced tourism among Emiratis and Indian expatriates in the United Arab Emirates
Michael, Noela
;
Balasubramanian, Sreejith
;
Michael, Ian
; …
- In:
Tourism and hospitality research : THR
20
(
2020
)
4
,
pp. 435-449
Persistent link: https://www.econbiz.de/10012263757
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