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~type_genre:"Aufsatz in Zeitschrift"
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Consumer behaviour
49,201
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49,198
Service quality
13,769
Dienstleistungsqualität
13,748
Relationship marketing
8,446
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8,045
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8,030
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7,500
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7,499
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6,018
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5,510
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3,599
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3,597
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3,207
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3,126
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3,112
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2,827
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2,722
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2,488
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2,488
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2,360
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2,360
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71,449
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Aufsatz in Zeitschrift
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71,889
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13,233
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13,233
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11,001
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10,033
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8,406
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4,116
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2,894
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Han, Heesup
125
Mattila, Anna S.
111
Grewal, Dhruv
83
Lusk, Jayson L.
78
Phau, Ian
76
Khare, Arpita
74
Dwivedi, Yogesh Kumar
72
Gierl, Heribert
71
Jang, Soocheong
65
Loureiro, Sandra Maria Correia
64
Walsh, Gianfranco
62
Nayga, Rodolfo M.
60
Paul, Justin
59
Septianto, Felix
59
Belk, Russell W.
55
Laroche, Michel
53
Ko, Eunju
52
Herrmann, Andreas
51
Sharma, Piyush
51
Thaichon, Park
49
Bagozzi, Richard P.
48
Prentice, Catherine
48
Hollebeek, Linda D.
47
Park, Jungkun
47
Prybutok, Victor R.
47
Bang, Nguyen
46
Gil Saura, Irene
46
Kim, Jungkeun
46
Wong, IpKin Anthony
46
Pelsmacker, Patrick de
45
Verhoef, Peter C.
45
Cheng, T. C. E.
44
Ko, Yong Jae
44
Rahman, Zillur
44
Diamantopoulos, Adamantios
43
Vrontis, Demetris
43
Hyun, Sunghyup Sean
42
Swoboda, Bernhard
42
Balaji, M. S.
40
Das, Gopal
39
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Europäische Kommission
9
Philippinen / National Statistics Office
3
OECD
2
ANZMAC Conference <2019, Wellington>
1
Arbeitskreis Konjunktur des IWH
1
Association for Consumer Research / North American Conference <2015, New Orleans, La.>
1
Australian and New Zealand Marketing Academy
1
COVID-19-Consumer Law Research Group
1
Consumer Behavior in Tourism Symposium <2011, Bruneck>
1
Deutsche Gesellschaft für Hauswirtschaft / Fachausschuß Strukturwandel
1
Dhanāgār-Heeṅ-P̱raḥdeś-Daiy
1
Europäischer Wirtschafts- und Sozialausschuss
1
Global Brand Conference <11., 2016, Bradford>
1
Global Islamic Marketing Conference <2011, Dubai, Stadt>
1
International Conference on National Brand & Private Label Marketing <1., 2014, Barcelona>
1
International Consumer Sciences Research Conference <5, 2011, Bonn>
1
La Londe Conference in Marketing Communications and Consumer Behavior <40, 2013, La Londe-les-Maures>
1
National Consumer Council
1
New Contributions to Retail Payments: Conference at Norges Bank <2008, Oslo>
1
Nordic Retail and Wholesale Conference <4., 2014, Stockholm>
1
Nordic Retail and Wholesale Conference <5., 2016, Aarhus>
1
Nordic Retail and Wholesale Conference <6., 2018, Reykjavik>
1
OECD / Committee on Information, Computer and Communications Policy / Working Party on the Information Economy
1
Phòng-thương-mại-và-công-nghiêp-Viêt-nam
1
QUIS <11, 2009, Wolfsburg>
1
QUIS <13, 2013, Karlstad>
1
Schleswig-Holstein / Landesregierung
1
School of Management <Guildford>
1
UNCTAD
1
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Journal of business research : JBR
2,267
Journal of retailing and consumer services
2,236
International journal of hospitality management
965
International journal of consumer studies
780
The service industries journal
692
Psychology & marketing
680
Journal of consumer research : JCR ; an interdisciplinary bimonthly
584
Management science : journal of the Institute for Operations Research and the Management Sciences
457
Journal of retailing
445
Asia Pacific journal of marketing and logistics
437
Tourism management : research, policies, practice
427
The international review of retail, distribution and consumer research
415
The journal of product & brand management
407
International journal of retail & distribution management
406
The journal of services marketing
405
European journal of marketing : EJM
388
Journal of travel and tourism marketing
388
European journal of operational research : EJOR
371
Cogent business & management
370
Journal of marketing research : JMR
370
International journal of contemporary hospitality management
364
The journal of brand management : an international journal
364
International journal of production economics
361
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
348
Journal of marketing management : MM
342
Journal of international consumer marketing
329
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
320
Technological forecasting & social change : an international journal
318
Journal of business ethics : JOBE
317
Journal of hospitality marketing & management
313
Journal of the Academy of Marketing Science
313
Marketing letters : a journal of research in marketing
313
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
307
Journal of marketing
306
Journal of marketing communications
298
Journal of fashion marketing and management
293
The journal of consumer marketing
291
Journal of consumer behaviour : an international research review
290
Marketing intelligence & planning
277
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
263
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ECONIS (ZBW)
71,889
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1
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1
Consumer perceptions of service convenience in hedonic and utilitarian retail settings in China
Wong, Amy
- In:
Journal of international consumer marketing
33
(
2021
)
4
,
pp. 452-470
Persistent link: https://www.econbiz.de/10012607778
Saved in:
2
Hedonic preference for technological devices justified by utilitarian application
Arruda Filho, Emílio José Montero
- In:
International journal of business and systems research
13
(
2019
)
3
,
pp. 321-346
Persistent link: https://www.econbiz.de/10012110513
Saved in:
3
Examining the effect of flow experience on online purchase : a novel approach to the flow theory based on hedonic and utilitarian value
Ozkara, Behcet Yalin
;
Ozmen, Mujdat
;
Kim, Jong Woo
- In:
Journal of retailing and consumer services
37
(
2017
),
pp. 119-131
Persistent link: https://www.econbiz.de/10011729733
Saved in:
4
Hedonic or utilitarian buying behaviours : what values do young adult customers seek in online group buying
Rudawska, Edyta
;
Petljak, Kristina
;
Stulec, Ivana
- In:
International journal of business performance management
16
(
2015
)
2/3
,
pp. 182-197
Persistent link: https://www.econbiz.de/10011317303
Saved in:
5
Relationships among utilitarian and hedonic values, brand affect and brand trust in the smartphone industry
Dastan, Ikram
;
Gecti, Fatih
- In:
Journal of management research
6
(
2014
)
2
,
pp. 124-139
Persistent link: https://www.econbiz.de/10010430618
Saved in:
6
Hedonic and utilitarian motivations behind shopping and research behaviors : theory and evidence
Franz, Wan-ju Iris
- In:
International journal of applied behavioral economics : …
3
(
2014
)
3
,
pp. 17-30
Persistent link: https://www.econbiz.de/10010433952
Saved in:
7
Exploring the roles of vlogger characteristics and video attributes on followers' value perceptions and behavioral intention
Lu, Hsiao-Han
;
Chen, Ching-fu
;
Tai, Yi-Wen
- In:
Journal of retailing and consumer services
77
(
2024
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014462368
Saved in:
8
A study on eating-out style and acceptance intention of artificial seasoning : the moderating role of consumers' psychological value
Cha, Seong Soo
;
Seo, Bo-Kyung
- In:
Journal of Asian finance, economics and business : JAFEB
6
(
2019
)
4
,
pp. 171-177
Persistent link: https://www.econbiz.de/10012428178
Saved in:
9
Hedonic consumption pathway vs. acquisition-transaction utility pathway : an empirical comparison of Airbnb and hotels
Li, Jing
;
Hudson, Simon
;
So, Kevin Kam Fung
- In:
International journal of hospitality management
94
(
2021
),
pp. 1-12
Persistent link: https://www.econbiz.de/10012495040
Saved in:
10
Perspective of utilitarian and hedonic shopping values : an empirical study
Jena, R. K.
- In:
Indian journal of economics & business : IJEB
17
(
2018
)
1
,
pp. 205-212
Persistent link: https://www.econbiz.de/10012649183
Saved in:
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