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~type_genre:"Aufsatz in Zeitschrift"
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Consumer behaviour
7
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7
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5
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5
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5
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5
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3
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Aufsatz in Zeitschrift
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Kucuk, S. Umit
12
Aledin, Samil A.
1
Krishnamurthy, Sandeep
1
Maddux, Robert C.
1
Timmermans, Harry J. P.
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Journal of retailing and consumer services
2
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2
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1
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1
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1
Journal of direct, data and digital marketing practice : the international journal of the Institute of Direct Marketing
1
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ECONIS (ZBW)
12
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1
Consumer empowerment model : from unspeakable to undeniable
Kucuk, S. Umit
- In:
Direct marketing : an international journal
3
(
2009
)
4
,
pp. 327-342
Persistent link: https://www.econbiz.de/10003935951
Saved in:
2
Towards integrated e-marketing value creation process
Kucuk, S. Umit
- In:
Journal of direct, data and digital marketing practice …
12
(
2010/11
)
4
,
pp. 345-363
Persistent link: https://www.econbiz.de/10009154949
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3
Push-based brand awareness : the role of product availability and in-store merchandising
Kucuk, S. Umit
- In:
The international review of retail, distribution and …
21
(
2011
)
3
,
pp. 201-213
Persistent link: https://www.econbiz.de/10009260854
Saved in:
4
Negative Double Jeopardy revisited : a longitudinal analysis
Kucuk, S. Umit
- In:
The journal of brand management : an international journal
18
(
2010/11
)
2
,
pp. 150-158
Persistent link: https://www.econbiz.de/10008758985
Saved in:
5
Negative Double Jeopardy: the role of anti-brand sites on the internet
Kucuk, S. Umit
- In:
The journal of brand management : an international journal
15
(
2007/08
)
3
,
pp. 209-222
Persistent link: https://www.econbiz.de/10003627446
Saved in:
6
Economic confidence and shopping costs : an empirical analysis in an emerging economy
Kucuk, S. Umit
- In:
Journal of euromarketing
16
(
2007
)
4
,
pp. 5-15
Persistent link: https://www.econbiz.de/10003627612
Saved in:
7
Exploring the legality of consumer anti-branding activities in the digital age
Kucuk, S. Umit
- In:
Journal of business ethics : JOBE
139
(
2016
)
1
,
pp. 77-93
Persistent link: https://www.econbiz.de/10011609424
Saved in:
8
Anti-branding on the internet
Krishnamurthy, Sandeep
;
Kucuk, S. Umit
- In:
Journal of business research : JBR
62
(
2009
)
11
,
pp. 1119-1126
Persistent link: https://www.econbiz.de/10003897391
Saved in:
9
The role of the Internet on free-riding : an exploratory study of the wallpaper industry
Kucuk, S. Umit
;
Maddux, Robert C.
- In:
Journal of retailing and consumer services
17
(
2010
)
4
,
pp. 313-320
Persistent link: https://www.econbiz.de/10003989697
Saved in:
10
Resale Price Maintenance (RPM) : the US and EU perspectives
Kucuk, S. Umit
;
Timmermans, Harry J. P.
- In:
Journal of retailing and consumer services
19
(
2012
)
5
,
pp. 537-544
Persistent link: https://www.econbiz.de/10009613730
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