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~type_genre:"Aufsatz in Zeitschrift"
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Consumer behaviour
27
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27
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19
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Dienstleistungsqualität
12
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12
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Aufsatz in Zeitschrift
Article in journal
81
Arbeitspapier
7
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Aufsatz im Buch
6
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Graue Literatur
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Wetzels, Martin
51
Ruyter, Ko de
40
Mahr, Dominik
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Grewal, Dhruv
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Heller, Jonas
11
Keeling, Debbie I.
11
Chylinski, Mathew
10
Hilken, Tim
10
Odekerken-Schröder, Gaby
10
Lievens, Annouk
5
Aguirre, Elizabeth
4
Ludwig, Stephan
4
Rozemeijer, Frank
4
Beuningen, Jacqueline van
3
Daryanto, Ahmad
3
Jong, Ad de
3
Keeling, Debbie Isobel
3
Kleijnen, Mirella
3
Patterson, Paul G.
3
Pelser, Jan
3
Becker, Marc
2
Birgelen, Marcel van
2
Brüggen, Elisabeth
2
Ciuchita, Robert
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Farace, Stefania
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Guha, Abhijit
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Hammedi, Wafa
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Hensen, Niek
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Laer, Tom van
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Mennens, Kars
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Muninger, Marie-Isabelle
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Ordenes, Francisco Villarroel
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Papez, Maja Golf
2
Russell-Bennett, Rebekah
2
Schepers, Jeroen
2
Schweiger, Elisa
2
Steins, Mark
2
Van Oerle, Sarah
2
Vanpoucke, Evelyne
2
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Journal of retailing
7
Journal of service management
7
Journal of the Academy of Marketing Science
7
Journal of service research : JSR
6
Journal of business research : JBR
5
Industrial marketing management : the international journal for industrial and high-tech firms
4
Journal of service research
4
Psychology & marketing
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Journal of marketing
3
Journal of advertising
2
Journal of consumer research : JCR ; an interdisciplinary bimonthly
2
Journal of economic psychology : research in economic psychology and behavioral economics
2
Journal of retailing and consumer services
2
Management information systems : mis quarterly
2
The journal of product innovation management : an international publication of the Product Development & Management Association
2
Australasian marketing journal
1
Business horizons
1
European journal of marketing : EJM
1
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
1
International journal of electronic commerce : IJEC
1
International journal of market research : JMRS ; the journal of the Market Research Society
1
International journal of operations & production management
1
International journal of physical distribution and logistics management
1
Journal of operations management
1
Journal of purchasing and supply management
1
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
1
Long range planning : LRP ; international journal of strategic management
1
Marketing review St. Gallen : Marketingfachzeitschrift für Theorie & Praxis
1
New challenges to international marketing
1
Organizational dynamics : a quarterly review of organizational behavior for professional managers
1
Research on international service marketing : a state of the art
1
Research policy : policy, management and economic studies of science, technology and innovation
1
Service business
1
Technovation : an international journal of technical innovation and entrepreneurship
1
The journal of business & industrial marketing
1
The journal of consumer marketing
1
Transfer : Zeitschrift für Kommunikation und Markenmanagement
1
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ECONIS (ZBW)
81
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1
The effect of review writing on learning engagement in channel partner relationship management
Aguirre, Elizabeth
;
Mahr, Dominik
;
Ruyter, Ko de
; …
- In:
Journal of marketing
82
(
2018
)
2
,
pp. 64-84
Persistent link: https://www.econbiz.de/10011810258
Saved in:
2
The emotional review-reward effect : how do reviews increase impulsivity?
Motyka, Scott
;
Grewal, Dhruv
;
Aguirre, Elizabeth
;
Mahr, …
- In:
Journal of the Academy of Marketing Science
46
(
2018
)
6
,
pp. 1032-1051
Persistent link: https://www.econbiz.de/10011951622
Saved in:
3
Take their word for it : the symbolic role of linguistic style matches in user communities
Ludwig, Stephan
;
Ruyter, Ko de
;
Mahr, Dominik
;
Wetzels, …
- In:
Management information systems : mis quarterly
38
(
2014
)
4
,
pp. 1201-1217
Persistent link: https://www.econbiz.de/10010433221
Saved in:
4
Toward multisensory customer experiences : a cross-disciplinary bibliometric review and future research directions
Stead, Susan
;
Wetzels, Ruud
;
Wetzels, Martin
; …
- In:
Journal of service research
25
(
2022
)
3
,
pp. 440-459
Persistent link: https://www.econbiz.de/10013395979
Saved in:
5
How artificiality and intelligence affect voice assistant evaluations
Guha, Abhijit
;
Bressgott, Timna
;
Grewal, Dhruv
;
Mahr, …
- In:
Journal of the Academy of Marketing Science
51
(
2023
)
4
,
pp. 843-866
Persistent link: https://www.econbiz.de/10014326654
Saved in:
6
Me, myself, and future generations : the role of affinity and effectiveness in the creation of consumer environmental stewardship (CENS)
Hensen, Niek
;
Keeling, Debbie I.
;
Ruyter, Ko de
; …
- In:
Psychology & marketing
33
(
2016
)
5
,
pp. 389-406
Persistent link: https://www.econbiz.de/10011485884
Saved in:
7
The personalization-privacy paradox : implications for new media
Aguirre, Elizabeth
;
Roggeveen, Anne L.
;
Grewal, Dhruv
; …
- In:
The journal of consumer marketing
33
(
2016
)
2
,
pp. 98-110
Persistent link: https://www.econbiz.de/10011524142
Saved in:
8
Special issue on critical issues in industrial and business-to-business services
O'Cass, Aron
;
Wetzels, Martin
- In:
Industrial marketing management : the international …
78
(
2019
),
pp. 1-5
Persistent link: https://www.econbiz.de/10012026074
Saved in:
9
Making SENS : exploring the antecedents and impact of store environmental stewardship climate
Hensen, Niek
;
Keeling, Debbie I.
;
Ruyter, Ko de
; …
- In:
Journal of the Academy of Marketing Science
44
(
2016
)
4
,
pp. 497-515
Persistent link: https://www.econbiz.de/10011563228
Saved in:
10
Value cocreation at its peak : the asymmetric relationship between coproduction and loyalty
Sauer, Nicola E.
;
Scholl-Grissemann, Ursula
;
Teichmann, …
- In:
Journal of service management
27
(
2016
)
4
,
pp. 563-590
Persistent link: https://www.econbiz.de/10011563693
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