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Behavioral models for market analysis : foundations for marketing action
Nicosia, Francesco M. (contributor); Wind, Yoram (contributor) - 1977
Persistent link: https://www.econbiz.de/10000053321
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Marketing planning models
Zoltners, Andris A. (contributor) - 1982
Persistent link: https://www.econbiz.de/10013284501
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Perspectives on consumer choice : from behavior to action, from action to agency
Foxall, Gordon R. - 2016
Persistent link: https://www.econbiz.de/10011522666
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Business reengineering - Durchstarten mit neuen Geschäftsprozessen
1994
Persistent link: https://www.econbiz.de/10000540527
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Marketingprobleme : innovative Lösungsansätze aus Forschung und Praxis
Baier, Daniel (contributor) - 1995
Persistent link: https://www.econbiz.de/10000543113
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Marketing strategies : new approaches, new techniques
McDonald, Malcolm (ed.) - 1995 - 1. publ.
Persistent link: https://www.econbiz.de/10000543648
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Verbraucher- und umweltorientiertes Marketing : Spurensuche einer dialogischen Marketingethik
Hansen, Ursula (ed.) - 1995
Persistent link: https://www.econbiz.de/10000548007
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Aktuelle Absatzwirtschaft
Disch, Wolfgang K. A. (contributor) - 1964
Persistent link: https://www.econbiz.de/10000508791
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Lean management und lean marketing
Belz, Christian (ed.) - 1994
Persistent link: https://www.econbiz.de/10000413439
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Faszination im Marketing
1987
Persistent link: https://www.econbiz.de/10000419636