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Special issue: understanding retail experiences and customer journey management
Grewal, Dhruv (ed.); Roggeveen, Anne L. (ed.) - 2020
Persistent link: https://www.econbiz.de/10012295818
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Special issue: Enhancing the retail customer experience
Grewal, Dhruv (contributor) - 2009
Persistent link: https://www.econbiz.de/10003835788
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Special issue: analytics insights for public policy & marketing
Davis, Brennan (ed.); Grewal, Dhruv (ed.);  … - 2021
Persistent link: https://www.econbiz.de/10012660256
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Special issue: reinvigorating the store
Grewal, Dhruv (ed.); Breugelmans, Els (ed.);  … - 2023
Persistent link: https://www.econbiz.de/10014465699
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Creating customer, firm, and social value through cutting-edge digital technologies
Plangger, Kirk (ed.); Grewal, Dhruv (ed.); Ruyter, Ko de (ed.) - 2022
Persistent link: https://www.econbiz.de/10013463935