The emergence of contemporary consumerism -- The consumer as chooser -- The consumer as communicator -- The consumer as explorer -- The consumer as identity-seeker -- The consumer as hedonist -- The consumer as victim -- The consumer as rebel -- The consumer as activist -- The consumer as...

'The Unmanageable Consumer has long been one of my favorite books in the sociology of consumption. This long overdue third edition has updated and revised the basic argument in many ways. Most importantly, it now offers a new chapter on the consumer as worker or, more generally, the prosumer....

Grundlagen und Strategien der Service Excellence -- Service Excellence -- Insights into Service Excellence -- Competing in the Future: How Can Firms Nurture Service Superiority -- Integrierte Kundenorientierung als Treiber der Service Excellence -- Werteorientierungen von BWL-Hochschullehrern...

Human Capital Over the Life Cycle synthesises comparative research on the processes of human capital formation in the areas of education and training in Europe, in relation to the labour market. The book proposes that one of the most important challenges faced by Europe today is to understand...