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Trust
Hardin, Russell - 2006
Persistent link: https://www.econbiz.de/10004891730
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The psychology behind trademark infringement and counterfeiting
Zaichkowsky, Judith Lynne - 2006
Persistent link: https://www.econbiz.de/10004869013
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Consumption and everyday life
Paterson, Mark - 2006 - 1. ed.
Persistent link: https://www.econbiz.de/10004852566
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Eco-standards, product labelling and green consumerism
Boström, Magnus; Klintman, Mikael - 2008
Persistent link: https://www.econbiz.de/10004924328
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Competing for choice : developing winning brand strategies
Finskud, Lars - 2006 - Repr.
Persistent link: https://www.econbiz.de/10004504849
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Global brand strategy : unlocking branding potential across countries, cultures & markets
Van Gelder, Sicco - 2005
Persistent link: https://www.econbiz.de/10004861473
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Strategic brand management : building, measuring, and managing brand equity
Keller, Kevin Lane - 2008 - 3. ed.
Persistent link: https://www.econbiz.de/10004887131
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Brand risk : adding risk literacy to brand management
Abrahams, David - 2008
Persistent link: https://www.econbiz.de/10004900024
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Brand immortality : how brands can live long and prosper
Pringle, Hamish; Field, Peter - 2008
Persistent link: https://www.econbiz.de/10004925157
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Bibliographie zur deutschen Soziologie : 1945 - 1977
Bette, Karl-Heinrich (contributor) - 1980
Persistent link: https://www.econbiz.de/10003999438