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Marketing
170
Management
35
Marketingmanagement
14
Bibliographie
13
United States
12
Kundenmanagement
11
Advertising
10
Aufsatzsammlung
10
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Type of publication
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Book / Working Paper
176
Type of publication (narrower categories)
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Bibliographie
Article in journal
8,487
Aufsatz in Zeitschrift
8,487
Graue Literatur
3,610
Non-commercial literature
3,610
Working Paper
2,912
Arbeitspapier
2,522
Aufsatz im Buch
2,211
Book section
2,211
Collection of articles of several authors
1,528
Sammelwerk
1,528
Hochschulschrift
1,511
Thesis
1,200
Lehrbuch
1,051
Aufsatzsammlung
959
Textbook
878
Konferenzschrift
729
Dissertation u.a. Prüfungsschriften
529
Bibliografie enthalten
506
Bibliography included
506
Conference proceedings
363
Case study
362
Fallstudie
362
Ratgeber
252
Guidebook
234
Congress Report
185
Amtsdruckschrift
178
Government document
178
Handbook
174
Handbuch
174
Wörterbuch
140
Glossar enthalten
139
Glossary included
139
Festschrift
128
Statistik
115
Article
113
Statistics
100
Reprint
89
Conference paper
86
Konferenzbeitrag
86
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Language
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English
163
Undetermined
7
German
6
Author
All
Kurtz, David L.
4
Armstrong, Gary
3
Blythe, Jim
3
Boone, Louis E.
3
Fahy, John
3
George, Richard
3
Jobber, David
3
Kotler, Philip
3
Mullins, John W.
3
Peter, Jerome Paul
3
Walker, Orville C.
3
Bothma, Cornelius H.
2
Chaffey, Dave
2
Dibb, Sally
2
Donnelly, James Howard
2
Farris, Paul W.
2
Fill, Chris
2
Hartley, Steven W.
2
Jantsch, John
2
Kerin, Roger A.
2
Kitchen, Philip J.
2
Levinson, Jay Conrad
2
Port, Michael
2
Rudelius, William
2
Röhner, Elisabeth
2
Simkin, Lyndon
2
Stevens, Robert E.
2
Tungate, Mark
2
Abrahams, David
1
Adler, Roy D.
1
Ahluwalia, Raunica
1
Allen, Wendy
1
Allenby, Greg M.
1
Alman, Susan Webreck
1
Ang, Swee Hoon
1
Angehrn, Otto
1
Antes, Ralf
1
Azevedo, Abaetê de
1
BIRD, MONROE M.
1
Baker, Ronald J.
1
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Advertising Research Foundation
1
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Bibliography series / American Marketing Association
5
IRB-Literaturauslese
2
Arbeitsbericht / Fachhochschule des Bundes für Öffentliche Verwaltung, Fachbereich Post- und Fernmeldewesen
1
Arbeitspapiere des Instituts für Ökologie und Unternehmensführung e.V.
1
Bibliographies and indexes in medical studies
1
Garland bibliographies in sociology
1
Garland reference library of social science
1
Journal of travel and tourism marketing
1
Kölner absatzwirtschaftliche Dokumentation : Schriftenreihe des Seminars für Allgemeine Betriebswirtschaftslehre, Absatz- und Werbewirtschaftslehre der Universität zu Köln
1
Routledge interpretive marketing research
1
Unternehmung und Gesellschaft
1
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USB Cologne (EcoSocSci)
176
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1
A guide to ethnic health collections in the United States
Gibbs, Tyson
-
1996
Persistent link: https://www.econbiz.de/10004311460
Saved in:
2
Race and ethnic relations : an annotated bibliography
Kinloch, Graham Charles
-
1984
Persistent link: https://www.econbiz.de/10004585094
Saved in:
3
Race and ethnic relations in Latin America and the Caribbean : an historical dictionary and bibliography
Levine, Robert M.
-
1980
Persistent link: https://www.econbiz.de/10004769421
Saved in:
4
Other immigrants : the global origins of the American people
Reimers, David M.
-
2005
Persistent link: https://www.econbiz.de/10004802869
Saved in:
5
Asia in the making of New Zealand
Johnson, Henry Mabley
(
contributor
)
-
2006
Persistent link: https://www.econbiz.de/10004926430
Saved in:
6
What's your story? : storytelling to move markets, audiences, people, and brands
Mathews, Ryan
;
Wacker, Watts
-
2007
Persistent link: https://www.econbiz.de/10004265046
Saved in:
7
Tourism
marketing
for cities and towns : using branding and events to attract tourists
Kolb, Bonita M.
-
2006
Persistent link: https://www.econbiz.de/10004281675
Saved in:
8
Strategic
marketing
management : planning, implementation and control
Wilson, Richard M. S.
-
2005
-
3. ed.
Persistent link: https://www.econbiz.de/10004132566
Saved in:
9
Bibliographie Öko-
Marketing
Antes, Ralf
;
Tiebler, Petra
-
1990
-
Stand: Juni 1990
Persistent link: https://www.econbiz.de/10004147227
Saved in:
10
Destination
marketing
organisations
Pike, Steven
-
2004
-
1. ed.
Persistent link: https://www.econbiz.de/10004095797
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