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Stiglitz, Joseph E.
60
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53
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Internet and network economics : 4th international workshop, WINE 2008, Shanghai, China, December 17-20, 2008 ; proceedings
70
Handbook of experimental economics results ; Vol. 1
69
Operations research proceedings 2005 : selected papers of the Annual International Conference of the German Operations Research Society (GOR), Bremen, September 7 - 9, 2005
68
Mathematical modelling in economics : essays in honor of Wolfgang Eichhorn
60
Internet and network economics : third international workshop, WINE 2007, San Diego, CA, USA, December 12-14, 2007 ; proceedings
58
Selected papers of the Symposium on Operations Research (SOR'97) : Jena, September 3 - 5, 1997
56
The Oxford handbook of pricing management
56
Internet and network economics : 5th international workshop, WINE 2009, Rome, Italy, December 14-18, 2009 ; proceedings
52
Operations research proceedings 2006 : selected papers of the Annual International Conference of the German Operations Research Society (GOR), jointly organized with the Austrian Society of Operations Research (ÖGOR) and the Swiss Society of Operations Research (SVOR), Karlsruhe, September 6 - 8 2006 ; with 79 tables
50
Internet and network economics : first international workshop, WINE 2005, Hong Kong, China, December 15-17, 2005 ; proceedings
47
Models and measurement of welfare and inequality
46
Operations research proceedings 2000 : selected papers of the Symposium on Operations Research (OR 2000) ; Dresden, September 9 - 12, 2000
45
Operations research proceedings 2002 : selected papers of the International Conference on Operations Research (SOR 2002) ; Klagenfurt, September 2 - 5, 2002 ; with 51 tables
45
Innovation in pricing : contemporary theories and best practices
43
Qualitative Marktforschung : Konzepte - Methoden - Analysen
42
Operations research proceedings 1999 : selected papers of the Symposium on Operations Research (SOR '99), Magdeburg, September 1 - 3, 1999
40
A handbook of economic anthropology
38
Companion to contemporary economic thought
38
Operations research proceedings 2010 : selected papers of the annual International Conference of the German Operations Research Society (GOR) at Universität der Bundeswehr München, September 1 - 3, 2010
38
Mathematische Methoden der Wirtschaftswissenschaften : Festschrift für Otto Opitz
37
Beiträge zur Mikro- und zur Makroökonomik : Festschrift für Hans Jürgen Ramser ; mit 24 Tabellen
35
Bioenvironmental and public health statistics
35
Micro approaches
35
Mélanges économiques : essais en l'honneur de Edmond Malinvaud
35
Operations research proceedings 2007 : selected papers of the Annual International Conference of the German Operations Research Society (GOR) ; Saarbrücken, September 5 - 7, 2007
34
Selected papers of the Symposium on Operations Research (SOR'95) : Passau, September 13 - September 15, 1995
34
The Oxford handbook of international business
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The Oxford handbook of the economics of peace and conflict
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Applied quantitative finance
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Investment management and financial management
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Theorien und Methoden der Betriebswirtschaft : Handbuch für Wissenschaftler und Studierende
33
Advertising theory
31
Conjoint measurement : methods and applications
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Economic theory, dynamics and markets : essays in honor of Ryuzo Sato
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Multicriteria analysis : proceedings of the XIth International Conference on MCDM, 1 - 6 August 1994, Coimbra, Portugal ; with 50 tables
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Cahiers d'économie politique : histoire de la pensée et théories
29
The SAGE handbook of organizational institutionalism
29
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1
Dynamic marketing strategies in a two-member channel
Jørgensen, Steffen
- In:
Dynamic competitive analysis in marketing : proceedings …
,
(pp. 158-174)
.
1996
Persistent link: https://www.econbiz.de/10001319630
Saved in:
2
Knowledge generation in marketing
Leeflang, Peter
;
Peluso, Alessandro M.
- In:
Quantitative marketing and marketing management : …
,
(pp. 149-170)
.
2012
Persistent link: https://www.econbiz.de/10009621122
Saved in:
3
Hard and soft floors in real-time
advertising
auctions for online advertisements : impact on publishers' profit
Försch, Steffen
;
Heise, Marc
;
Skiera, Bernd
- In:
Improving decision making in real-time bidding
,
(pp. 14-50)
.
2018
Persistent link: https://www.econbiz.de/10012267655
Saved in:
4
Dynamic pricing, advertisement investment and replenishment model for deteriorating items
Vaghela, Chetansinh R.
;
Shah, Nita H.
- In:
Optimization and inventory management
,
(pp. 81-92)
.
2020
Persistent link: https://www.econbiz.de/10012122510
Saved in:
5
The pricing of
advertising
Manduchi, Agostino
- In:
Handbook on the economics of the media
,
(pp. 123-147)
.
2015
Persistent link: https://www.econbiz.de/10011339820
Saved in:
6
Optimization of operational decisions in digital
advertising
: a literature review
Agrawal, Narendra
;
Najafi-Asadolahi, Sami
;
Smith, Stephen A.
- In:
Channel strategies and marketing mix in a connected world
,
(pp. 99-146)
.
2020
Persistent link: https://www.econbiz.de/10012146858
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7
A two-period pricing model with group-buying
Gou, Qinglong
;
Cheng, Jun
;
Zhang, Juzhi
;
Liang, Liang
; …
-
2013
Persistent link: https://www.econbiz.de/10010228882
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8
The effectiveness of benefit type and price endings in green
advertising
Stafford, Marla Royne
;
Martinez, Jennifer
;
Oakley, Jared
; …
- In:
Green advertising and the reluctant consumer
,
(pp. 77-94)
.
2014
Persistent link: https://www.econbiz.de/10010399381
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9
Preis- oder Imagewerbung?: Optionen für den Handel
Greipl, Erich
;
Müller, Stefan
- In:
Zukunftsperspektiven für das Handelsmanagement : …
,
(pp. 445-462)
.
2000
Persistent link: https://www.econbiz.de/10001495841
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10
Three warehouse inventory model for deteriorating items when demand depends on advertisement and price
Srivastava, Meenakshi
;
Gupta, Ranjana
-
2011
Persistent link: https://www.econbiz.de/10009719432
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