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Kundenzufriedenheit : Konzepte - Methoden - Erfahrungen
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Planung in kleinen und mittleren Unternehmen
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Customer Relationship Management : neue CRM-Best-Practice-Fallstudien und -Konzepte zu Prozessen, Organisation, Mitarbeiterführung und Technologie
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Customer-centric marketing strategies : tools for building organizational performance
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E-commerce and electronic markets in agribusiness and supply chains : proceedings of the 75th Seminar of the European Association of Agricultural Economists (EAAE) February, 14 - 16, 2001, Bonn, Germany
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Handbook of research on strategy process
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Electronic commerce : Herausforderungen, Anwendungen, Perspektiven
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Kundenbeziehungen im Dienstleistungsbereich
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Kundenorientierung im Touristikmanagement
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Management von Kundenbeziehungen : Perspektiven - Analysen - Strategien - Instrumente : Manfred Bruhn zum 60. Geburtstag
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Roadmap to E-Business : wie Unternehmen das Internet erfolgreich nutzen ; Festschrift zum 75. Geburtstag von Prof. Dr. Heinz Weinhold-Stünzi
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Service Excellence als Impulsgeber : Strategien - Management - Innovationen - Branchen ; Bernd Stauss zum 60. Geburtstag
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Handbook of research on customer engagement
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Modelle im E-Business
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1
E-Business
Herzog, Frank
- In:
Handbuch IT-Management : Konzepte, Methoden, Lösungen …
,
(pp. 575-625)
.
2009
Persistent link: https://www.econbiz.de/10003859578
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2
The king is naked : discovering that frequent customers may not be your best friend
Joia, Luiz Antonio
;
Sanz, Paulo Sérgio da Silva
- In:
Web technologies for commerce and services online
,
(pp. 135-148)
.
2008
Persistent link: https://www.econbiz.de/10003634201
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3
The effect of information satisfaction and relational benefit on consumer's online shopping site commitment
Park, Chung-Hoon
;
Kim, Young-gul
- In:
Web technologies for commerce and services online
,
(pp. 149-169)
.
2008
Persistent link: https://www.econbiz.de/10003634210
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4
Best practice in leveraging e-business technologies to achieve business agility
Sabri, Ehap H.
- In:
Selected readings on information technology and …
,
(pp. 164-185)
.
2009
Persistent link: https://www.econbiz.de/10003759515
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5
Fuzzy logic in e-commerce : some problems and suggested solutions
Mohanty, B. K.
- In:
Enterprise information systems and technology
,
(pp. 61-68)
.
2008
Persistent link: https://www.econbiz.de/10003764755
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6
E-insurance : developing customer-friendly electronic insurance services from the novel project perspective
Ahonen, Aki
;
Salonen, Jarno
;
Järvinen, Raija
; …
- In:
Cases on managing e-services
,
(pp. 107-125)
.
2009
Persistent link: https://www.econbiz.de/10003769512
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7
Der neckermann.de-Weg : Erfolgsbeispiel für die Migration zum Internetanbieter
Krechting, Markus J.
- In:
WEB 2.0 : Hype oder Substanz?
,
(pp. 63-76)
.
2008
Persistent link: https://www.econbiz.de/10003784644
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8
Returns on e-branding investment : linking pre-acquisition marketing activity to customer profitability
Chatterjee, Patrali
- In:
Contemporary research in e-branding
,
(pp. 61-77)
.
2009
Persistent link: https://www.econbiz.de/10003778168
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9
Online consumers' switching behavior : a buyer-seller relationship perspective
Li, Dahui
;
Browne, Glenn J.
;
Wetherbe, James C.
- In:
Contemporary research in e-branding
,
(pp. 216-227)
.
2009
Persistent link: https://www.econbiz.de/10003778217
Saved in:
10
A comparative study on marketing mix models for digital products
Wang, KanLiang
;
Wang, Yuan
;
Yao, Jingtao
- In:
Internet and network economics : first international …
,
(pp. 660-669)
.
2005
Persistent link: https://www.econbiz.de/10003276805
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