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Determinants of Relationship Q...
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Beziehungsmarketing
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Profit maximization through customer relationship marketing : measurement, prediction and implementation
2
The Oxford handbook of strategic sales and sales management
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Customer relationship management in electronic markets
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Strategic sales and strategic marketing
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ECONIS (ZBW)
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Objectives of customer centric approaches in relationship marketing
Aksoy, Lerzan
;
Keiningham, Timothy
;
Bejou, David
- In:
Profit maximization through customer relationship …
,
(pp. 1-8)
.
2008
Persistent link: https://www.econbiz.de/10003754187
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2
Customer selection and prioritization : the optimal resource allocation approach to maximizing customer value
Bhatnagar, Namita
;
Maryott, Kiersten
;
Bejou, David
- In:
Profit maximization through customer relationship …
,
(pp. 117-130)
.
2008
Persistent link: https://www.econbiz.de/10003754265
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3
Customer relationship management in electronic markets
Iyer, Gopalkrishnan R.
;
Bejou, David
- In:
Customer relationship management in electronic markets
,
(pp. 1-13)
.
2003
Persistent link: https://www.econbiz.de/10002410822
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4
Strategic alignment for sales organization transformation
LaForge, Raymond W.
;
Ingram, Thomas N.
;
Cravens, David W.
- In:
Strategic sales and strategic marketing
,
(pp. 11-31)
.
2011
Persistent link: https://www.econbiz.de/10008798060
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5
Addressing job stress in the sales force
Ingram, Thomas N.
;
LaForge, Raymond W.
;
Schwepker, …
- In:
The Oxford handbook of strategic sales and sales management
,
(pp. 253-276)
.
2011
Persistent link: https://www.econbiz.de/10008991498
Saved in:
6
Addressing Job Stress in the Sales Force
Ingram, Thomas N.
;
Laforge, Raymond W.
;
Schwepker, …
- In:
The Oxford handbook of strategic sales and sales management
.
2011
Persistent link: https://www.econbiz.de/10012885331
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