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Analysing strategic activity through narrative analysis
Moore, Sarah
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Managing strategy implementation : an organizational …
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(pp. 44-56)
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2000
Persistent link: https://www.econbiz.de/10001549850
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Motivations for consumer engagement with social media
Buechel, Eva C.
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Berger, Jonah
- In:
Consumer psychology in a social media world
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(pp. 3-22)
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2016
Persistent link: https://www.econbiz.de/10011585773
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