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Special section: Is marketing academia losing its way?
Brodie, Roderick J. (contributor) - In: Australasian marketing journal 18 (2010) 3, pp. 156-178
Persistent link: https://www.econbiz.de/10008653802
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Special issue: Non-monetary social and network value : understanding the effects of non-paying customers in new media
Hollebeek, Linda D. (ed.); Brodie, Roderick J. (ed.) - 2016
Persistent link: https://www.econbiz.de/10011591877
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Customer engagement : contemporary issues and challenges
Brodie, Roderick J. (ed.); Hollebeek, Linda D. (ed.);  … - 2016
Persistent link: https://www.econbiz.de/10011412087
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Principles of forecasting : a handbook for researchers and practitioners
Armstrong, Jon Scott (ed.) - 2001
Persistent link: https://www.econbiz.de/10001492232