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Quantitative models to measure the profitability and risk of marketing activities
Doppler, Christian - 2016
Persistent link: https://www.econbiz.de/10011686796
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Internet-Marketing : Perspektiven und Erfahrungen aus Deutschland und den USA
Fritz, Wolfgang (ed.) - 1999
Persistent link: https://www.econbiz.de/10001395388
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Internet-Marketing : marktorientiertes E-Business in Deutschland und den USA
Fritz, Wolfgang (ed.) - 2001 - 2., überarb. und erw. Aufl
Persistent link: https://www.econbiz.de/10001597077
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Behavioural factors and macroeconomic news on financial markets
Heiden, Sebastian - 2013
Persistent link: https://www.econbiz.de/10011385783
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Effects of individual differences on the use of consumer information systems - a series of essays
Goyal, Tarun - 2016
Persistent link: https://www.econbiz.de/10011492106
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Konsumentenverhalten im Internet
Bauer, Hans H. (ed.) - 2004
Persistent link: https://www.econbiz.de/10001851192
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Konsumentenverhalten im Internet : Konzepte, Erfahrungen, Methoden
Wiedmann, Klaus-Peter (ed.) - 2004 - 1. Aufl.
Persistent link: https://www.econbiz.de/10001851237
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Internet platforms' threats : Facebook, Google, etc.
Alleman, James H. - 2018
Free!! Google and Facebook!!! We all know them, what to worry about? Everything! The giants of the internet are expanding into every corner of the economy, politics and our lives. They control the majority of digital advertising; Alphabet, Google's parent, and Facebook receive more than 60...
Persistent link: https://www.econbiz.de/10012012003
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Feature: Advertising, search and intermediaries on the internet
In: The economic journal : the journal of the Royal … 121 (2011) 556, pp. 291-395
Persistent link: https://www.econbiz.de/10009381746