//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~type_genre:"Collection of articles of several authors"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Taktiken für rentables Omni-Ch...
Similar by person
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Marketing
2
Schweiz
2
Switzerland
2
Brand management
1
Competence
1
Consumer behaviour
1
Discounter
1
Discounters
1
Discountgeschäft
1
Einzelhandel
1
Einzelhandelsbetrieb
1
Europa
1
Europe
1
International market entry
1
Internationaler Markteintritt
1
Kompetenz
1
Konsumentenverhalten
1
Lieferkette
1
Low-cost strategy
1
Markenführung
1
Marketing management
1
Marketingmanagement
1
Niedrigpreisstrategie
1
Preispolitik
1
Retail trade
1
Social Web
1
Social group
1
Social web
1
Soziale Gruppe
1
Strukturanpassung
1
Supply Chain Management
1
Supply chain
1
Verbraucher
1
Vielfalt
1
more ...
less ...
Type of publication
All
Book / Working Paper
4
Type of publication (narrower categories)
All
Collection of articles of several authors
Article in journal
69
Aufsatz in Zeitschrift
69
Aufsatz im Buch
33
Book section
33
Article
10
Hochschulschrift
10
Aufsatzsammlung
9
Graue Literatur
8
Non-commercial literature
8
Thesis
7
Lehrbuch
5
Arbeitspapier
4
Sammelwerk
4
Working Paper
4
Case study
3
Fallstudie
3
Textbook
3
Verzeichnis
2
Bibliografie enthalten
1
Bibliography included
1
Collection of articles written by one author
1
Dissertation u.a. Prüfungsschriften
1
Interview
1
Sammlung
1
more ...
less ...
Language
All
German
4
English
2
Author
All
Rudolph, Thomas
4
Belz, Christian
1
Bötsch, Manfred
1
Drenth, Randy
1
Meise, Jan Niklas
1
Schweizer, Markus
1
Tomczak, Torsten
1
more ...
less ...
Published in...
All
Thexis : Fachzeitschrift für Marketing ; Fachzeitschrift für Marketing des Instituts für Marketing und Handel an der Universität St. Gallen
1
Source
All
ECONIS (ZBW)
4
Showing
1
-
4
of
4
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Das Discount-Phänomen : eine 360-Grad-Betrachtung
Rudolph, Thomas
(
ed.
);
Schweizer, Markus
(
contributor
); …
-
2006
Persistent link: https://www.econbiz.de/10002850992
Saved in:
2
Kompetenzen für Supply Chain Manager : mit 8 Tabellen
Rudolph, Thomas
(
ed.
);
Drenth, Randy
(
ed.
); …
-
2007
Persistent link: https://www.econbiz.de/10003377461
Saved in:
3
Community Marketing
Belz, Christian
(
ed.
);
Rudolph, Thomas
(
ed.
); …
-
2005
Persistent link: https://www.econbiz.de/10002875396
Saved in:
4
Diversity in European marketing : text and cases
Rudolph, Thomas
(
ed.
)
-
2012
Persistent link: https://www.econbiz.de/10009530365
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->