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Consumer reviews and social media marketing
Baum, Daniela - 2014 - 1. ed.
Persistent link: https://www.econbiz.de/10010488091
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Essays on consumers' perceptions and valuations of health-enhancing attributes in food products
Dolgopolova, Irina - 2016
Die Komplexität und Kontroversen über Verbraucherwahrnehmung und Bewertung gesundheitsfördernder Eigenschaften von Lebensmitteln motivierten diese Dissertation. Die Kontroversen umfassen die nicht eindeutige Verbindung zwischen Einkommensniveau und der Nachfrage nach funktionellen...
Persistent link: https://www.econbiz.de/10011486306
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The role of price in consumers’ purchase decisions on organic food
Rödiger, Manika - 2019
Persistent link: https://www.econbiz.de/10012012719
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Information in online purchase decision processes: information extraction, data analysis and economic impact
Wimmer, Tristan - 2019
Persistent link: https://www.econbiz.de/10012098274
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Revisiting the role of short-term, individual game outcome : uncertainty in consumer's demand for professional soccer
Schreyer, Dominik - 2014
Persistent link: https://www.econbiz.de/10011298972
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Essays on product experience and branding
Maiberger, Tobias - 2018
Persistent link: https://www.econbiz.de/10011922011
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Essays on behavioral pricing and consumer's product perceptions
Scheinkönig, Yamina - 2017
Persistent link: https://www.econbiz.de/10011789967
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Legal considerations applying to consumer decision making and purchase behavior - part 1
Jacoby, Jacob; Swann, Jerre B.; Krishna, Aradhna; … - 2015
Persistent link: https://www.econbiz.de/10011444742
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Legal considerations applying to consumer decision making and purchase behavior - part 2
Jacoby, Jacob; Craig, C. S.; Malhotra, Naresh K. - 2015
Persistent link: https://www.econbiz.de/10011444749