Reaching for the stars : consumers interpretations of online rating distributions and their validity as an indicator of product quality
by Sarah Köcher (née Küsgen), M. Sc.
| Year of publication: |
August 2018
|
|---|---|
| Authors: | Köcher, Sarah |
| Publisher: |
Dortmund |
| Subject: | Kaufentscheidung | Purchase decision | Produktqualität | Product quality | Meinung | Opinion | Bewertung | Evaluation | Social Web | Social web | Produktbewertung | Qualität |
freely available
| Extent: | 1 Online-Ressource (circa 145 Seiten) Illustrationen |
|---|---|
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Hochschulschrift ; Sammelwerk ; Collection of articles of several authors ; Sammlung ; Collection of articles written by one author |
| Language: | English |
| Thesis: | Dissertation, Technische Universität Dortmund, 2018 |
| Notes: | Enthält mehrere Beiträge |
| Other identifiers: | 10.17877/DE290R-19111 [DOI] hdl:2003/37115 [Handle] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011926090