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Implementation of marketing innovation at PT. Pegadaian in the revolutionary 4.0
Sugiat, M.A.; Sudiana, K. - In: Understanding digital industry : proceedings of the …, (pp. 168-171). 2020
Persistent link: https://www.econbiz.de/10012226341
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Marketing as a social science - comments to Roger Layton's article: "There could be more than marketing you might have thought!"
Löbler, Helge - In: Australasian marketing journal 24 (2016) 3, pp. 244-246
Persistent link: https://www.econbiz.de/10011596819
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Let's make a start : from marketing to markets?
Maclaran, Pauline - In: Australasian marketing journal 24 (2016) 3, pp. 247-248
Persistent link: https://www.econbiz.de/10011596820
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There is more to marketing : an encore to Layton's ring cycle and the compelling case for marketing systems theory, research and management
Shultz, Clifford J. - In: Australasian marketing journal 24 (2016) 3, pp. 257-259
Persistent link: https://www.econbiz.de/10011596826
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Analysis hybrid model : an influencing marketing 3.0 to purchasing on post graduate program institutions in Jakarta
Susilo, Wilhelmus Hary; Suryaty, Lili - In: International journal of economics and financial issues … 5 (2015) 1, pp. 165-171
Persistent link: https://www.econbiz.de/10011661324
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Marketing ethics and communication strategy in the case of Enron fraud
Broni, Georgia; Velentzas, John; Papapanagos, Harry - In: Advances in applied economic research : proceedings of …, (pp. 269-278). 2017
Persistent link: https://www.econbiz.de/10011744035
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Confessions of a radical reactionary : rhetoric and reality
Brown, Stephen - In: Journal of marketing management : MM 33 (2017) 9/10, pp. 858-872
Persistent link: https://www.econbiz.de/10011746438
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Impact of political marketing in digital environment on voters with regard to their age
Stilin, Žarko; Samardžić, Vinko; Šustar, Kristijan - 2020
Persistent link: https://www.econbiz.de/10012601622
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Smarketing - integration of sales and marketing
Nobilo, Ivana; Herak, Ivan; Laninović, Dejan - 2020
Persistent link: https://www.econbiz.de/10012601633
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The Romanian consumer's perception on the whole grains market : opportunities and barriers consumption
Pop, Ruxandra-Eugenia; Rusu, Alecsandra - In: Agrarian economy and rural development : trends and …, (pp. 99-107). 2023
project entitled "Marketing studies for sustainable agri-food products and consumption behavior analysis, in the European … project, phase in which the whole grain market was analyzed, through specific marketing, qualitative and quantitative research … consumption coordinates that are difficult to change, no matter how effective the marketing strategy is implemented. …
Persistent link: https://www.econbiz.de/10014547032