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Customer Loyalty on Internet Protocol Television (IPTV) in Thailand
Srinuan, Chalita; Srinuan, Pratompong - 2015
This study aims to investigate the customer loyalty on Internet Protocol Television (IPTV) in Thailand. Data were collected from the accidental sampling which consists of 400 IPTV customers in Bangkok through the self-administered questionnaire in 2014. Descriptive statistics, including...
Persistent link: https://www.econbiz.de/10011526290
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Models of customer experience for B2C e-commerce enterprises
Pei, Yilei; Xue, Wanxin; Li, Dandan; Su, Yong - In: Journal of electronic commerce in organizations : the … 14 (2016) 1, pp. 24-33
Persistent link: https://www.econbiz.de/10011529132
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An e-commerce customer service robot based on intention recognition model
Peng, Minjing; Qin, Yanwei; Tang, Chenxin; Deng, Xiangming - In: Journal of electronic commerce in organizations : the … 14 (2016) 1, pp. 34-44
Persistent link: https://www.econbiz.de/10011529142
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Determinants of the subscription to bundled services and their effect on customer retention in the Korean communications sector
Kim, Moon-koo; Park, Myeong-cheol; Lee, Duk Hee; Park, … - 2017
Persistent link: https://www.econbiz.de/10011756914
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Consumer perceptions and responsiveness toward CSR activities : a sectoral outlook
Aydın, Hatice - In: Ethics, social responsibility and sustainability in …, (pp. 45-63). 2019
Persistent link: https://www.econbiz.de/10012104159
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Understanding communal and individual customer experiences in group-oriented event tourism : an activity theory perspective
Carlson, Jamie; Rahman, Mohammad Mafizur; Rosenberger, … - In: Journal of marketing management : MM 32 (2016) 9/10, pp. 900-925
Persistent link: https://www.econbiz.de/10011612533
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The branded carnival : the dark magic of consumer excitement
O'Sullivan, Stephen R. - In: Journal of marketing management : MM 32 (2016) 9/10, pp. 1033-1058
Persistent link: https://www.econbiz.de/10011612542
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Antecedents of continuous usage intention of mobile banking services from the perspective of DeLone and McLean model of information system success
Al-Ghazali, Basheer Mohammed; Rasli, Amran Md; Bin … - In: International journal of economics and financial issues … 5 (2015) 1, pp. 13-21
Persistent link: https://www.econbiz.de/10011660617
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Switching intentions : a case of Saudi Arabian hypermarkets
Jabeen, Samrena; Abu Bakar bin Abdul Hamid; Ur Rehman, Saif - In: International journal of economics and financial issues … 5 (2015) 1, pp. 215-222
Persistent link: https://www.econbiz.de/10011661399
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Customer segmentation in retailing based on retail brand patronage patterns
David, Natalie; Schramm-Klein, Hanna; Rank, Olaf N.; … - In: The international review of retail, distribution and … 25 (2015) 5, pp. 449-459
Persistent link: https://www.econbiz.de/10011534009