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Emerging trends in retailing and consumption patterns

Arrigo, Elisa; Pellicelli, Anna Claudia - In: Advances in National Brand and Private Label Marketing …, (pp. 153-158). 2022

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Impact of CSR communication on brand business and social values

Louis, Didier; Lombart, Cindy - In: Advances in National Brand and Private Label Marketing …, (pp. 166-172). 2022

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FinTech and the customer experience : how to embrace change in macedonian banking industry?

Hristova, Snezhana; Stevčevska-Srbinoska, Dušica; … - In: AICEI proceedings 17 (2022), pp. 208-216

Over the last decade, modern, disruptive innovation and FinTech services have been developing rapidly and are becoming widely used in the banking industry, thereby transforming financial services for customers with both positive and negative implications. Our paper contributes to identifying the...

Persistent link: https://www.econbiz.de/10014229915

Research on the impact of consumer innovation on purchase intention of new energy vehicles : regulated intermediary effect

Liu, Yang; Xu, Guangyi; Xu, Jianzhong - In: Economics and Finance Readings : Selected Papers from …, (pp. 41-59). 2023

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Impact of Tobacco consumption on food and non-food households consumption patterns : the case of Indonesia

Ihsani, Salim Fauzanul; Wahyuni, Heni - In: Economics and Finance Readings : Selected Papers from …, (pp. 61-81). 2023

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The use of mobile technologies for shopping during the pre-Covid-19 pandemic versus Covid-19 pandemic time : a gender-based quantitative study

Fernando, Kelaniyage Shihan Dilruk - In: Economics and Finance Readings : Selected Papers from …, (pp. 141-154). 2023

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Individual attitudes and social norms as determinants of the electric vehicle purchase

Picatoste, Xose; Novo-Corti, Isabel; Tirca, Diana Mihaela; … - In: Fostering Recovery Through Metaverse Business Modelling …, (pp. 67-76). 2023

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Online user reviews and goal-directed consumer behavior : a qualitative study

Schulten, Matthias Bernhard - In: Dialogmarketing Perspektiven 2022/2023 : Tagungsband …, (pp. 195-209). 2023

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Please do not buy our brand : how consumers respond to green-demarketing messages

Herm, Steffen; Möller-Herm, Jana; Wache, Catalina; … - In: Forum Markenforschung 2021 : Tagungsband der Konferenz …, (pp. 105-118). 2023

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How innovation types drive consumers' brand perception : the innovation-brand-interplay of tech giants

Steffl, Jonas; Emes, Jutta - In: Forum Markenforschung 2021 : Tagungsband der Konferenz …, (pp. 171-216). 2023

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