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New directions in research on decision making : [revised papers originally presented at the 10th SPUDM conference in Helsinki, 1985]
Brehmer, Berndt (ed.) - 1986
Persistent link: https://www.econbiz.de/10013488962
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Knowledge, belief, and strategic interaction
Bicchieri, Cristina (ed.); Dalla Chiara, Maria Luisa (ed.) - 1992 - 1. publ.
Persistent link: https://www.econbiz.de/10013165699
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Advances in economic psychology
Antonides, Gerrit (ed.); Raaij, Willem Fred van (contributor) - 1997
Persistent link: https://www.econbiz.de/10013491192
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The behavioral foundations of economic theory : proceedings of a conference , Univ. of Chicago, Oct. 13 - 15, 1985
Hogarth, Robin M. (contributor) - In: The journal of business : B 59 (1986) 4, pp. 181-505
Persistent link: https://www.econbiz.de/10001016198
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Psychological processes and advertising effects : theory, research, and applications
Alwitt, Linda F. (ed.); Mitchell, Andrew A. (ed.) - 1985
Persistent link: https://www.econbiz.de/10000687884
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Visual marketing : from attention to action ; [outgrowth of the Visual Marketing Conference that was organized at the University of Michigan in May 2005]
Wedel, Michel (ed.); Pieters, Rik (contributor) - 2008
Introduction to visual marketing / Michel Wedel and Rik Pieters -- Visual attention and perception -- Eye movements during reading, scene perception, visual search and while looking at print advertisements / Keith Rayner and Monica S. Castelhano -- The informativeness of eye-movements for visual...
Persistent link: https://www.econbiz.de/10009261378
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Applied behavioural economics
Maital, Shlomo (contributor)
Persistent link: https://www.econbiz.de/10000748777