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Applied behavioural economics
Maital, Shlomo (contributor)
Persistent link: https://www.econbiz.de/10000748777
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Time and decision : economic and psychological perspectives on intertemporal choice
Loewenstein, George F. (ed.); Read, Daniel (ed.);  … - 2003
Persistent link: https://www.econbiz.de/10014007121
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Psychological processes and advertising effects : theory, research, and applications
Alwitt, Linda F. (ed.); Mitchell, Andrew A. (ed.) - 1985
Persistent link: https://www.econbiz.de/10000687884
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Visual marketing : from attention to action ; [outgrowth of the Visual Marketing Conference that was organized at the University of Michigan in May 2005]
Wedel, Michel (ed.); Pieters, Rik (contributor) - 2008
Introduction to visual marketing / Michel Wedel and Rik Pieters -- Visual attention and perception -- Eye movements during reading, scene perception, visual search and while looking at print advertisements / Keith Rayner and Monica S. Castelhano -- The informativeness of eye-movements for visual...
Persistent link: https://www.econbiz.de/10009261378
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Behavioural economics and public policy : roundtable proceedings ; Melbourne, 8 - 9 August 2007
2008
Persistent link: https://www.econbiz.de/10003710515
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Dimensions of ritual economy
Wells, E. Christian (ed.) - 2008 - 1. ed.
Persistent link: https://www.econbiz.de/10003685508
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Neuntes Dienstleistungskolloquium : am 09. 10. 2009 an der Universität Kaiserslautern
Corsten, Hans (ed.) - Dienstleistungskolloquium <9, 2009, Kaiserslautern> - 2009
Persistent link: https://www.econbiz.de/10013419540
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Advances in economic psychology
Antonides, Gerrit (ed.); Raaij, Willem Fred van (contributor) - 1997
Persistent link: https://www.econbiz.de/10013491192
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Special issue : Best papers from the 5th European Institute of advanced management studies interpretive consumer research workshop
Caru, Antonella (contributor) - 2010
Persistent link: https://www.econbiz.de/10003975067
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Introduction to the special issue on transformative consumer research : developing theory to mobilize efforts that improve consumer and societal well-being
Davis, Brennan; Pechmann, Cornelia - In: Journal of business research : JBR 66 (2013) 8, pp. 1168-1170
Persistent link: https://www.econbiz.de/10009756093