Wedel, Michel (ed.); Pieters, Rik (contributor) - 2008
Introduction to visual marketing / Michel Wedel and Rik Pieters -- Visual attention and perception -- Eye movements … during reading, scene perception, visual search and while looking at print advertisements / Keith Rayner and Monica S … Raghubir -- Are visual perception biases hard-wired? / Priya Raghubir -- Spatial perception research: an integrative review of …