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The Pakistan development review : PDR
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Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
12
Building corporate identity, image and reputation in the digital era
9
Harvard business review : HBR
9
Premier reference source
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Entrepreneurship marketing : principles and practice of SME marketing
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Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
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Best Practice in Marketing : Erfolgsbeispiele zu den vier Kernaufgaben im Marketing
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Harvard-Business-Manager : das Wissen der Besten
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International journal of productivity and quality management : IJPQM
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International journal of quality and service sciences
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Market orientation : transforming food and agribusiness around the customer
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The Lahore journal of economics
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Always learning
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Gabler Edition Wissenschaft
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Global business and organizational excellence : a review of research & best practices
4
International journal of business innovation and research
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ECONIS (ZBW)
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1
A novel framework for customer-driven service strategies : a case study of a restaurant chain
Chen, Li-fei
- In:
Tourism management : research, policies, practice
41
(
2014
),
pp. 119-128
Persistent link: https://www.econbiz.de/10010239937
Saved in:
2
Relationships among experiential marketing, experiential value, and customer satisfaction
Yuan, Yi-Hua Erin
;
Wu, Chihkang Kenny
- In:
Journal of hospitality & tourism research : JHTR ; the …
32
(
2008
)
3
,
pp. 387-410
Persistent link: https://www.econbiz.de/10003747993
Saved in:
3
Marketing zwischen Information und Emotion : so positionieren Sie eine
Gastronomie
erfolgreich ; Abschluss der Studie: März 2006
Krengel, Martin
-
2008
-
1. Aufl.
Persistent link: https://www.econbiz.de/10003731572
Saved in:
4
Wine sales in British public houses
Pratten, John D.
;
Carlier, Jean-Baptiste
- In:
International journal of wine business research : IJWBR
22
(
2010
)
1
,
pp. 62-72
Persistent link: https://www.econbiz.de/10003977118
Saved in:
5
Chipotle : Mexican Grill, Inc. : food with integrity
Subramanian, Ram
- In:
Case studies in sustainability management
,
(pp. 274-290)
.
2014
Persistent link: https://www.econbiz.de/10010378647
Saved in:
6
How digitalisation is influencing traditional food restaurants in the management of their marketing strategies
Martínez-Navalón, Juan-Gabriel
- In:
Advanced digital marketing strategies in a data-driven era
,
(pp. 211-225)
.
2021
Persistent link: https://www.econbiz.de/10012621984
Saved in:
7
Applying a revised SQPM in the Define Step of Six Sigma and a case study
Chen, K. S.
;
Chen, H. T.
;
Lin, C. L.
- In:
Total quality management & business excellence : an …
23
(
2012
)
3
,
pp. 309-324
Persistent link: https://www.econbiz.de/10009553694
Saved in:
8
Lebensstilorientiertes Kaufentscheidungsverhalten von Konsumenten im Allgemeinen und Betriebstypenwahl im Speziellen : eine empirische Zielgruppentypologie am Beispiel des Wiener K...
Berger-Grabner, Doris
-
2005
Persistent link: https://www.econbiz.de/10003579469
Saved in:
9
Hotel restaurant co-branding : the relationship of perceived brand fit with intention to purchase
Ashton, Ann Suwaree
;
Scott, Noel
- In:
Journal of vacation marketing : an international journal
17
(
2011
)
4
,
pp. 275-285
Persistent link: https://www.econbiz.de/10009380741
Saved in:
10
A benefit-based approach to market segmentation : a case study of an American specialty coffeehouse chain in Hong Kong
Tan, Amy Y. F.
;
Lo, Ada S. Y.
- In:
Journal of hospitality & tourism research : JHTR ; the …
32
(
2008
)
3
,
pp. 342-362
Persistent link: https://www.econbiz.de/10003747984
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