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Predicting shares from preferences for multiattribute alternatives
Davey, Krishnakumar S. - 1991
Persistent link: https://www.econbiz.de/10000857839
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Die car clinic als Marktforschungsinstrument einer konsumentenorientierten Produktentwicklung
Schuh, Christoph - 1991
Persistent link: https://www.econbiz.de/10000838798
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Using survey data in inferences about purchase behaviour
Gaba, Anil; Winkler, Robert L. - 1990
Persistent link: https://www.econbiz.de/10000812119
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Effekten av produktkunnskap p°a informasjonssøking ved forbrukerkjøp
Selnes, Fred - 1988
Persistent link: https://www.econbiz.de/10000775516
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The problem of small purchases in marketing surveys
Praag, Bernard M. S. van; Vermeulen, Erik P. M. - 1988
Persistent link: https://www.econbiz.de/10000767207
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Qualitatives Controlling durch Kundenzufriedenheitsmessung
Rapp, Reinhold - 1992
Persistent link: https://www.econbiz.de/10000877383
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Advances in consumer research
Association for Consumer Research - Duluth, Minn. : Association for Consumer Research; … - 1.1973 -
Persistent link: https://www.econbiz.de/10000431096
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Perspectivism : a response to the philosophy of science debate in consumer research
Østergaard, Per; Firat, A. Fuat - 1996
Persistent link: https://www.econbiz.de/10000954052
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Selected contributions to market-based management
Sarstedt, Marko - 2008
Persistent link: https://www.econbiz.de/10003743726