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Value creation in the market ecosystem : a Service-Dominant logic perspective
Katsifaraki, Georgia - Panepistēmio Kypru / Department of Economics - 2018
Persistent link: https://www.econbiz.de/10012041746
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Analysis and design of digital value co-creation networks: insights from digital platforms
Blaschke, Michael - 2020
Persistent link: https://www.econbiz.de/10012221765
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Towards service logic : the unique contribution of value co-creation
Grönroos, Christian - 2009
Persistent link: https://www.econbiz.de/10003932483
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Servitization and operations management : a service-dominant logic approach
Smith, Laura A.; Maull, Roger S.; Ng, Irene - 2011
Persistent link: https://www.econbiz.de/10009356971
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Understanding the value of digitized products for industrial service innovation
Herterich, Matthias M. - 2018
Persistent link: https://www.econbiz.de/10012316537
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Service-dominant logic and sustainable development
Hogg, Johannes - 2021
Persistent link: https://www.econbiz.de/10012613551
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Analysis and design of service business models
Zolnowski, Andreas - 2015
Persistent link: https://www.econbiz.de/10011348026
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Multi-brand loyalty in consumer markets : a qualitatively-driven mixed methods approach
Arifine, Ghizlane; Felix, Reto; Furrer, Olivier - 2019
Persistent link: https://www.econbiz.de/10011975635
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Reengineering in der Unternehmung
Kretschmar, Thomas (ed.) - 1996
Persistent link: https://www.econbiz.de/10000937348
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Die Kreditkarte als Mittel zur Kundenbindung : eine kritische Analyse der Einsatzmöglichkeiten und Grenzen
Fischer, Claus Peter - 1996
Persistent link: https://www.econbiz.de/10000961902