//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~type_genre:"Handbuch"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Zukünftige Forschungsfelder de...
Similar by person
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Betriebliche Wertschöpfung
2
Competitive strategy
2
International marketing
2
Internationales Marketing
2
Investitionsgütermarketing
2
Lieferantenmanagement
2
Market segmentation
2
Marketing management
2
Marketingmanagement
2
Marktsegmentierung
2
Strategic management
2
Strategisches Management
2
Supplier relationship management
2
Theorie
2
Theory
2
Value creation
2
Wettbewerbsstrategie
2
Business-to-Business-Marketing
1
Direktmarketing
1
more ...
less ...
Type of publication
All
Book / Working Paper
2
Type of publication (narrower categories)
All
Handbuch
Aufsatz im Buch
53
Book section
53
Article in journal
52
Aufsatz in Zeitschrift
52
Lehrbuch
22
Collection of articles of several authors
21
Sammelwerk
21
Aufsatzsammlung
15
Textbook
13
Graue Literatur
8
Konferenzschrift
8
Non-commercial literature
8
Working Paper
8
Arbeitspapier
7
Article
4
Conference proceedings
4
Festschrift
4
Hochschulschrift
4
Bibliografie enthalten
3
Bibliography included
3
Case study
2
Dissertation u.a. Prüfungsschriften
2
Fallstudie
2
Handbook
2
Thesis
2
Bibliografie
1
Systematic review
1
Übersichtsarbeit
1
more ...
less ...
Language
All
German
2
Author
All
Kleinaltenkamp, Michael
2
Plinke, Wulff
2
Published in...
All
Technischer Vertrieb
2
Engineering online library
1
Source
All
ECONIS (ZBW)
2
Showing
1
-
2
of
2
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Strategisches Business-to-Business-Marketing : mit 54 Tabellen
Kleinaltenkamp, Michael
(
ed.
);
Plinke, Wulff
(
ed.
)
-
2002
-
2. Auflage
Persistent link: https://www.econbiz.de/10001684266
Saved in:
2
Strategisches Business-to-Business-Marketing
Kleinaltenkamp, Michael
(
ed.
);
Plinke, Wulff
(
ed.
)
-
2000
Persistent link: https://www.econbiz.de/10001430313
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->