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Assortment and merchandising strategy : building a retail plan to improve shopper experience
Berkhout, Constant - 2019
Persistent link: https://www.econbiz.de/10012004960
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Category management antitrust handbook
American Bar Association / Section of Antitrust Law - 2010
Persistent link: https://www.econbiz.de/10011578961
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The category management handbook
Cordell, Andrea; Thompson, Ian - 2018
Stage 1: Initiation -- Project charter -- Category hierarchy -- Team charter -- Raci -- Stakeholder management -- Communication plan -- Risk register -- Stage 2: research -- Business requirements (raqsci) -- Category profile -- Data gathering -- Key supplier profile -- Day one analysis --...
Persistent link: https://www.econbiz.de/10011808716
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Prozessmanagement im vertikalen Marketing : efficient consumer response (ECR) in Konsumgüternetzen
Ahlert, Dieter (contributor); Borchert, Stefan (contributor) - 2000
Persistent link: https://www.econbiz.de/10001496486
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Sortimentsstrategien in Industrie und Handel
Ahlert, Dieter (ed.); Kenning, Peter (contributor) - 2009
Persistent link: https://www.econbiz.de/10009390219
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Handbook of research on mobile marketing management
Pousttchi, Key (contributor);  … - 2010
Persistent link: https://www.econbiz.de/10003809760
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Cognitive economics : an interdisciplinary approach ; with 13 tables
Bourgine, Paul (ed.) - 2004
Persistent link: https://www.econbiz.de/10001786481
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Blackwell handbook of judgment and decision making
Koehler, Derek J. (contributor); Harvey, Nigel (contributor) - 2005 - [Nachdr.]
Persistent link: https://www.econbiz.de/10003084194
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Praxishandbuch Marketing : Grundlagen und Instrumente
Pfaff, Dietmar - 2020 - 2., vollständig überarbeitete und aktualisierte Auflage
Persistent link: https://www.econbiz.de/10012127064
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Ethik wirtschaftlichen Handelns
Korff, Wilhelm (contributor) - 1999
Persistent link: https://www.econbiz.de/10001407957