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This paper explores the use of Internet, including social networks, e-government services and e-commerce from the perspective of the digital divide. First, it aims to find out what factors explain the digital divide, considered as a multidimensional concept. Second, the article aims to identify...
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This paper studies how to calculate the propensity of individuals to participate in e-commerce, studying the variables that affect costumers at the time of the online transactions and how to modify their inclination to it, being the most relevant variables socioeconomic and those which are...
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Electronic commerce in B2C area is developing rapidly in Europe in last decade and it became respective proportion in retail revenue generation in all EU countries. More than a half of population in EU are online shoppers. Books are important product category. On the other hand, consumer...
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