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Measuring customer value co-creation behavior : developing a conceptual model based on service-dominant logic
Tommasetti, Aurelio
;
Troisi, Orlando
;
Vesci, Massimiliano
- In:
Journal of service theory and practice : JSTP
27
(
2017
)
5
,
pp. 930-950
Persistent link: https://www.econbiz.de/10011797936
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2
New insights into online consumption communities and
netnography
Weijo, Henri
;
Hietanen, Joel
;
Mattila, Pekka
- In:
Journal of business research : JBR
67
(
2014
)
10
,
pp. 2072-2078
Persistent link: https://www.econbiz.de/10010400115
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3
Understanding salespeople's learning experiences through blogging : a social learning approach
Rollins, Minna
;
Nickell, David
;
Wei, Jack
- In:
Industrial marketing management : the international …
43
(
2014
)
6
,
pp. 1063-1069
Persistent link: https://www.econbiz.de/10010410584
Saved in:
4
COVID-19 vaccination : engagement behavior patterns and implications for public health service communication
Azer, Jaylan
;
Alexander, Matthew
- In:
Journal of service theory and practice
32
(
2022
)
2
,
pp. 323-351
Persistent link: https://www.econbiz.de/10013190902
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