Understanding salespeople's learning experiences through blogging : a social learning approach
Year of publication: |
2014
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Authors: | Rollins, Minna ; Nickell, David ; Wei, Jack |
Published in: |
Industrial marketing management : the international journal for industrial and high-tech firms. - New York, NY [u.a.] : Elsevier, ISSN 0019-8501, ZDB-ID 120124-4. - Vol. 43.2014, 6, p. 1063-1069
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Subject: | Blogging | Salesforce | Netnography | Social learning theory | Social media | Social Web | Social web | Web 2.0-Technologien | Web 2.0 technologies | Lernen | Learning | Lernprozess | Learning process | Verkaufspersonal | Salespeople | Soziales Netzwerk | Social network | Lernpsychologie | Learning psychology | Lernende Organisation | Learning organization |
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