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Marketing theory
18
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5
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ECONIS (ZBW)
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Sprinter-type macro-flow models
Nijkamp, Willem G.
;
Leeflang, Peter
Persistent link: https://www.econbiz.de/10000724812
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2
"Marketing theory and applications" : ... AMA Winter Educators' Conference
1990
Persistent link: https://www.econbiz.de/10000412095
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3
Critical marketing studies
Tadajewski, Mark
(
contributor
)
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2009
Persistent link: https://www.econbiz.de/10003775430
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4
International marketing : modern and classic papers
Paliwoda, Stanley J.
(
contributor
); …
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2008
Persistent link: https://www.econbiz.de/10003460764
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5
Marketing theory
Maclaran, Pauline
(
contributor
)
-
2008
Persistent link: https://www.econbiz.de/10003534831
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6
History of marketing thought
Tadajewski, Mark
(
ed.
);
Jones, D. G. Brian
(
ed.
)
-
2008
Persistent link: https://www.econbiz.de/10003534832
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7
Legends in marketing : Jagdish N. Sheth
Sheth, Jagdish N.
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2010
Persistent link: https://www.econbiz.de/10003925978
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8
Legends in marketing
Kotler, Philip
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2012
Persistent link: https://www.econbiz.de/10009503416
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9
9th American Marketing Association Relationship Marketing Conference
Betts-Outland, Harriette
(
contributor
)
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International Conference on Relationship Marketing <9, …
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2012
Persistent link: https://www.econbiz.de/10009665629
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10
International perspectives of marketing theory
Tadajewski, Mark
(
contributor
)
-
2014
Persistent link: https://www.econbiz.de/10010243553
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