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ECONIS (ZBW)
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OLC EcoSci
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1
L' intangibilité d' une offre globale de services : conceptualisation, opérationalisation, variables d' influence et impact sur le niveau de risque perçu
Sempels, Christophe
-
2005
Persistent link: https://www.econbiz.de/10003775253
Saved in:
2
Landeskundliche und marketingrelevante Grundlagen zum sportbezogenen Freizeitverhalten in den USA
Becker, Christian
(
contributor
)
-
2004
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10002411169
Saved in:
3
Consumer vanity : Konzeptualisierung der Eitelkeit von Konsumenten
Wiedmann, Klaus-Peter
;
Siebels, Astrid
;
Kelsch, Viktoria
-
2008
Persistent link: https://www.econbiz.de/10003735441
Saved in:
4
Globale Markenführung in heterogenen Märkten : moderierte Wirkungsbeziehungen in der internationalen Markenimageperzeption im Bereich der Automobilindustrie
Burmann, Christoph
;
Stolle, Wulf
-
2008
Persistent link: https://www.econbiz.de/10009665204
Saved in:
5
International marketing in Europe
Szymura-Tyc, Maja
(
contributor
)
-
2012
Persistent link: https://www.econbiz.de/10009671310
Saved in:
6
Konsumgütermarkt und Marketing in
China
Song, Xueming
-
1994
Persistent link: https://www.econbiz.de/10000896378
Saved in:
7
Culture and pro-environmental consumer bahavior : proposal of an integrative model
Müller, Stefan
;
Wünschmann, Stefan
;
Wittig, Katja
; …
-
2006
Persistent link: https://www.econbiz.de/10003687216
Saved in:
8
Technologietransfer und Marktbearbeitung in Ost- und Südostasien
Arnold, Alison
(
contributor
);
Bühler, Kai
(
contributor
); …
-
1998
Persistent link: https://www.econbiz.de/10013268662
Saved in:
9
The impact of location-specific factors on attractiveness and performance of product categories
Campo, Kathia
(
contributor
)
-
1999
Persistent link: https://www.econbiz.de/10001524245
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10
Die Bedeutung des kulturellen Umfelds für die Unternehmenspolitik multinationaler Unternehmen
Sacra, Erik C. W.
-
1998
Persistent link: https://www.econbiz.de/10001481816
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