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The link between salespeople's job satisfaction and customer satisfaction in a business-to-business context : a dyadic analysis
Homburg, Christian; Stock-Homburg, Ruth - 2003
Persistent link: https://www.econbiz.de/10002512381
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Making B2B sales interactions valuable : a social and symbolic perspective
Hohenschwert, Lena - 2013
Persistent link: https://www.econbiz.de/10012322172
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Zum Aufbau von Vertrauen in interaktiven Entscheidungsprozessen
Helm, Roland; Gehrer, Michael - 2005
Persistent link: https://www.econbiz.de/10003143702
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The link between salespeople's job satisfaction and customer satisfaction in a business-to-business context : a dyadic analysis
Homburg, Christian; Stock-Homburg, Ruth - 2003
Persistent link: https://www.econbiz.de/10001866778
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Ownership of business relationships : empirical investigations in business-to-business environments
Heerde, Manuel - 2020
Persistent link: https://www.econbiz.de/10012392534
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B2B brand definition : understanding the role of brands in business and consumer markets
Pförtsch, Waldemar A.; Linder, Christian; Beuk, Frederik; … - 2007
Persistent link: https://www.econbiz.de/10009574228
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B2B web sites : advertising or relationship development?
Usunier, Jean-Claude; Ivens, Björn Sven; Roulin, Nicolas - 2008
Persistent link: https://www.econbiz.de/10008799158
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Fintech failure : examining B2B and B2C solutions for two-sided platform adoption
Kankanhalli, Shreya; Anderson, Stephen J.; Iacovone, … - 2024
Persistent link: https://www.econbiz.de/10014505981
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Three essays on digital and non-digital transformations in business-to-business markets
Bongers, Franziska M. - 2020
Persistent link: https://www.econbiz.de/10012608406
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The dynamics of successful collaboration in B2B relationships : strategies and best practices from global firms
Gandhi, Mehak - 2022
Persistent link: https://www.econbiz.de/10014252025