Similar Search Results

The application of commercial marketing techniques in the social marketing situation

De Meyrick, Julian - 2000

Persistent link: https://www.econbiz.de/10001481564

Nonprofit donor relationship management : an evaluation of blood donor relationship marketing strategies

Sundermann, Larissa M. - 2020

Persistent link: https://www.econbiz.de/10012310817

Lookalike targeting on others' journeys: brand versus performance marketing

Sudhir, K.; Lee, Seung Yoon; Roy, Subroto - 2021

Persistent link: https://www.econbiz.de/10012629950

Brothers in alms? : coordination between nonprofits on markets for donations

Aldashev, Gani; Marini, Marco; Verdier, Thierry - 2014

Persistent link: https://www.econbiz.de/10010385018

Global perspectives on non-governmental organizations

Bobek, Vito (ed.); Horvat, Tatjana (ed.) - 2023

This book provides a comprehensive overview of non-governmental organizations (NGOs), including their development, structure, marketing, and challenges. It is divided into two sections: “Management Aspects of NGOs in the Area of Development, Marketing and Sourcing”, and “Case Studies of...