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ECONIS (ZBW)
7
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Bottom of the pyramid marketing : making, shaping and developing BOP markets
Singh, Ramendra
(
ed.
)
-
2019
-
First edition
Persistent link: https://www.econbiz.de/10012033273
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Healthcare for the bottom of the pyramid
Singh, Ramendra
(
ed.
);
Mukherjee, Avinandan
(
ed.
)
-
2015
Persistent link: https://www.econbiz.de/10011479804
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3
Special issue: markets and marketing at the bottom of the pyramid
Mason, Katy
(
ed.
);
Chakrabarti, Ronika
(
ed.
); …
-
2017
Persistent link: https://www.econbiz.de/10011824965
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4
Special issue: CSR in a globalised world: emerging issues and challenges : emerging issues and challenges
Singh, Ramendra
(
ed.
)
-
2018
Persistent link: https://www.econbiz.de/10011876394
Saved in:
5
Special issue: marketing challenges and opportunities in India
Singh, Ramendra
(
ed.
)
-
2018
Persistent link: https://www.econbiz.de/10011963046
Saved in:
6
Business-to-business (B2B) marketing practices in India
Singh, Ramendra
(
contributor
)
-
2012
Persistent link: https://www.econbiz.de/10009558498
Saved in:
7
Sustainability and marketing to socially connected consumers
Singh, Ramendra
(
contributor
)
-
2014
Persistent link: https://www.econbiz.de/10010407016
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