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ECONIS (ZBW)
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The interaction between digital marketing communication and customer loyalty
Merisavo, Marko
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2008
Persistent link: https://www.econbiz.de/10003766169
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2
Essays on promotion mix management : an application to prescription pharmaceutical industry
Xie, Ying
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2004
Persistent link: https://www.econbiz.de/10003778074
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3
In search of a new logic for marketing : foundation of contemporary theory
Grönroos, Christian
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2007
Persistent link: https://www.econbiz.de/10003377346
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4
Supply chain strategising : integration in practice
Borgström, Benedikte
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2010
Persistent link: https://www.econbiz.de/10008688485
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5
Relationship marketing
Sheth, Jagdish N.
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2010
Persistent link: https://www.econbiz.de/10003969801
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6
Spoken customer complaints : action and interaction
Holmgreen Raburn, Anne-Mette
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2007
Persistent link: https://www.econbiz.de/10003666014
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7
Essays on customer equity and product marketing
Yoo, Shi Jin
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2004
Persistent link: https://www.econbiz.de/10003566862
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8
Essays on banking for micro and small enterprises
Schrader, Jan
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2009
Persistent link: https://www.econbiz.de/10008656521
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9
Essays on consumer choice
Jindahra, Pavitra
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2005
Persistent link: https://www.econbiz.de/10003946269
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10
Three essays on consideration sets
Terech, Andres
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2004
Persistent link: https://www.econbiz.de/10003946475
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