Narrow search
Showing 1 - 10 of 54
Cover Image
The interaction between digital marketing communication and customer loyalty
Merisavo, Marko - 2008
Persistent link: https://www.econbiz.de/10003766169
Cover Image
Essays on promotion mix management : an application to prescription pharmaceutical industry
Xie, Ying - 2004
Persistent link: https://www.econbiz.de/10003778074
Cover Image
In search of a new logic for marketing : foundation of contemporary theory
Grönroos, Christian - 2007
Persistent link: https://www.econbiz.de/10003377346
Cover Image
Supply chain strategising : integration in practice
Borgström, Benedikte - 2010
Persistent link: https://www.econbiz.de/10008688485
Cover Image
Relationship marketing
Sheth, Jagdish N. - 2010
Persistent link: https://www.econbiz.de/10003969801
Cover Image
Spoken customer complaints : action and interaction
Holmgreen Raburn, Anne-Mette - 2007
Persistent link: https://www.econbiz.de/10003666014
Cover Image
Essays on customer equity and product marketing
Yoo, Shi Jin - 2004
Persistent link: https://www.econbiz.de/10003566862
Cover Image
Essays on banking for micro and small enterprises
Schrader, Jan - 2009
Persistent link: https://www.econbiz.de/10008656521
Cover Image
Essays on consumer choice
Jindahra, Pavitra - 2005
Persistent link: https://www.econbiz.de/10003946269
Cover Image
Three essays on consideration sets
Terech, Andres - 2004
Persistent link: https://www.econbiz.de/10003946475