Narrow search
Showing 1 - 10 of 60
Cover Image
Relationship Marketing : das Management von Kundenbeziehungen
Bruhn, Manfred - 2001
Persistent link: https://www.econbiz.de/10001568874
Cover Image
The marketing gurus : lessons from the best marketing books of all time
Murray, Chris - 2006
Persistent link: https://www.econbiz.de/10003229274
Cover Image
Medien im Marketing : Optionen der Unternehmenskommunikation
Gröppel-Klein, Andrea (ed.);  … - 2009 - 1. Aufl.
Persistent link: https://www.econbiz.de/10003726290
Cover Image
Prices and pricing research in consumer marketing : some recent developments
Gijsbrechts, Els - 1992
Persistent link: https://www.econbiz.de/10000835723
Cover Image
An investigation into the process of strategic marketing planning in SMEs and its attendant problems
Lancaster, Geoffrey - 1998
Persistent link: https://www.econbiz.de/10000983872
Cover Image
Marketing decision support systems : kansen en uitdagingen
Naert, Philippe Antoine - In: Liber amicorum Prof[essor] D[octo]r Pierre-Henri …, (pp. 109-124). 1986
Persistent link: https://www.econbiz.de/10001271443
Cover Image
Produktpolitik
Benkenstein, Martin - In: Die Betriebswirtschaft : DBW 55 (1995) 3, pp. 381-394
Persistent link: https://www.econbiz.de/10001183261
Cover Image
Prijszetting in consumentenmarketing : nachtmerrie of opportuniteit? ; Een overzicht van recente bevindingen omtrent prijs in de marketingliteratuur
Gijsbrechts, Els - In: Economisch en sociaal tijdschrift : een driemaandelijke … 47 (1993) 2, pp. 175-217
Persistent link: https://www.econbiz.de/10001151650
Cover Image
Advances in international marketing
Douglas, Susan P. - In: International journal of research in marketing : IJRM ; … 9 (1992) 4, pp. 291-318
Persistent link: https://www.econbiz.de/10001134254