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Consumer inference
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Consumer behavior and managerial decision making
Kardes, Frank R.
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2002
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2. ed
Persistent link: https://www.econbiz.de/10001820142
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Handbook of research methods in consumer psychology
Kardes, Frank R.
(
ed.
);
Herr, Paul M.
(
ed.
); …
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2019
Persistent link: https://www.econbiz.de/10011997386
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