Muthaly, Siva; C. Lobo, Antonio; Song Jen-Yuan, Jimmy - In: Asia Pacific Journal of Marketing and Logistics 25 (2013) 1, pp. 118-130
Purpose – The purpose of this paper is to investigate the factors which influence Taiwanese students' destination choice for their overseas postgraduate studies. Constructs elicited from the literature were overall perception of education quality, available information, country characteristics...