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Soviet Marketing : distribution in a controlled economy
Goldman, Marshall I. - 1963
Persistent link: https://www.econbiz.de/10000674754
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Ein Meßkonzept zur Unterstützung des Marketingcontrolling in Einzelhandelsbetrieben
Henneking, Karl-Michael - 1998
Persistent link: https://www.econbiz.de/10000676173
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Medial gestützte Limit Conjoint-Analyse als Innovationstest für technologische Basisinnovationen : eine explorative Analyse
Stadie, Ekkehard - 1998
Persistent link: https://www.econbiz.de/10000676807
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Moderne Marktforschungspraxis : Handbuch für mittelständische Unternehmen
Pepels, Werner (ed.) - 1999
Persistent link: https://www.econbiz.de/10000677494
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The ESOMAR handbook of market and opinion research
MacDonald, Colin (contributor); McDonald, Colin (ed.) - 1998 - 4. rev. ed
Persistent link: https://www.econbiz.de/10000677556
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Multimedia in der Marktforschung
Zou, Bo - 1999
Persistent link: https://www.econbiz.de/10000679770
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Optimal bundling : marketing strategies for improving economic performance ; with 48 tables
Fürderer, Ralph (ed.); Herrmann, Andreas (contributor);  … - 1999
Scientific knowledge and practical advice are combined in this book. Leading scientists present their latest research results in the area of product and price bundling, with respect to optimization as well as to behavioral bundling approaches. In addition the reader will learn how to implement...
Persistent link: https://www.econbiz.de/10000682179
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Marktforschung : methodische Grundlagen und praktische Anwendung
Berekoven, Ludwig - 1987 - 3., verb. Aufl.
Persistent link: https://www.econbiz.de/10000721441
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Qualitative market research : an international journal
1998-: Bingley : Emerald Group Publishing Limited; … - 1.1998 -
Persistent link: https://www.econbiz.de/10000683901