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Geschichte der Werbung
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Kaiser, Harry M.
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55
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48
Williamson, Jeffrey G.
45
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43
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42
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41
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37
Pelsmacker, Patrick de
37
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37
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35
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35
Nickel, Volker
33
Ambrosius, Gerold
32
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31
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29
Franz, Günther
29
Goldin, Claudia
29
Pflaum, Dieter
29
Ulbricht, Walter
29
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28
Kellenbenz, Hermann
28
Kind, Hans Jarle
28
Mussolini, Benito
28
Abelshauser, Werner
27
Bodenhorn, Howard
27
Schefold, Bertram
27
Fischer, Wolfram
26
Gierl, Heribert
26
James, Harold
26
Jones, Geoffrey
26
Pierenkemper, Toni
26
Rosengren, Sara
26
Saffer, Henry
26
Septianto, Felix
26
Voigtländer, Nico
26
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Suomen Historiallinen Seura
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Historischer Verein Bayerischer Genossenschaften
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International journal of advertising : the review of marketing communications
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SpringerLink / Bücher
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Journal of historical research in marketing
115
Europäische Hochschulschriften / 5
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Springer eBook Collection
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Vierteljahrschrift für Sozial- und Wirtschaftsgeschichte : VSWG
88
Journal of promotion management : JPM
83
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
82
Management science : journal of the Institute for Operations Research and the Management Sciences
81
European journal of operational research : EJOR
75
Journal of marketing
75
The economic history review : a journal of economic and social history
75
European journal of marketing : EJM
67
The journal of economic history
66
Business history
64
Journal of promotion management : innovations in planning and applied research
64
CESifo working papers
62
Journal of marketing research : JMR
62
International journal of internet marketing and advertising : IJIMA
58
Journal of retailing and consumer services
58
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56
Jahrbuch der Absatz- und Verbrauchsforschung
55
International journal of industrial organization
54
Jahrbuch für Wirtschaftsgeschichte
54
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53
Wirtschafts- und Verwaltungsstudien mit besonderer Berücksichtigung Bayerns
53
Journal of current issues and research in advertising : JCIRA
51
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Health marketing quarterly
49
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197
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33
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14
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111
Cruising through advertising : cruise ship brochure advertising in the late twentieth century
Cardow, Andrew
- In:
Journal of historical research in marketing
14
(
2022
)
4
,
pp. 401-423
Persistent link: https://www.econbiz.de/10013454221
Saved in:
112
90 Jahre Persil : die
Geschichte
einer Marke
Feiter, Wolfgang
(
contributor
)
-
1997
Persistent link: https://www.econbiz.de/10013381960
Saved in:
113
The rise of mass advertising : law, enchantment, and the cultural boundaries of British modernity
Rosenberg, Anat
-
2022
-
First edition
Persistent link: https://www.econbiz.de/10013326960
Saved in:
114
The Pirate Archives, William Ready Division of Archives and Research Collections, McMaster University
Long, Christopher
;
Whittle, Bridget
- In:
Journal of historical research in marketing
14
(
2022
)
2
,
pp. 155-163
Persistent link: https://www.econbiz.de/10013328227
Saved in:
115
Sources for advertising and marketing history at the McCracken Research Library, Buffalo Bill Center of the West
Witkowski, Terrence H.
- In:
Journal of historical research in marketing
14
(
2022
)
2
,
pp. 164-178
Persistent link: https://www.econbiz.de/10013329662
Saved in:
116
Historical inclusion and exclusion : New Zealand archives as primary resources for historical research
Kennedy, Ann-Marie
;
Krisjanous, Jayne
;
Welland, Sarah
- In:
Journal of historical research in marketing
14
(
2022
)
2
,
pp. 179-195
Persistent link: https://www.econbiz.de/10013329664
Saved in:
117
Exploring British advertising and marketing history through records of The National Archives of the UK
Howells, Katherine Margaret
- In:
Journal of historical research in marketing
14
(
2022
)
2
,
pp. 196-212
Persistent link: https://www.econbiz.de/10013329666
Saved in:
118
European sources for advertising and marketing history
Strickland, Jeannette
- In:
Journal of historical research in marketing
14
(
2021
)
2
,
pp. 213-259
Persistent link: https://www.econbiz.de/10013329668
Saved in:
119
Digitised historic newspapers as a primary source for marketing historians
Hawkins, Richard A.
- In:
Journal of historical research in marketing
14
(
2022
)
2
,
pp. 292-302
Persistent link: https://www.econbiz.de/10013329674
Saved in:
120
Forging the nation state : an advertising history of Tata Steel, India
Sreekumar, Hari
;
Pratap, Sankalp
- In:
Journal of historical research in marketing
14
(
2022
)
3
,
pp. 351-373
Persistent link: https://www.econbiz.de/10013329678
Saved in:
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