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Marketing management and the decision sciences: theory and applications
Darden, William R. (contributor);  … - 1971
Persistent link: https://www.econbiz.de/10000572181
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Strategic planning for export marketing
Root, Franklin R. - 1964
Persistent link: https://www.econbiz.de/10001558455
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Market segmentation : concepts and applications
Engel, James F. (ed.); Fiorillo, Henry F. (ed.);  … - 1972
Persistent link: https://www.econbiz.de/10000580227
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Multinational marketing management
Keegan, Warren J. - 1980 - 2. ed.
Persistent link: https://www.econbiz.de/10013474885
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Multinational marketing management
Keegan, Warren J. - 1974
Persistent link: https://www.econbiz.de/10014448751
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The marketing revolution. Understanding major changes in how businesses market
Bencin, Richard L. - 1984
Persistent link: https://www.econbiz.de/10000559758
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Strategic issues in marketing
Wills, Gordon (contributor) - 1974
Persistent link: https://www.econbiz.de/10000581559
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Sales Engineering : The marketing of technological products
Chorafas, D. N. - 1967
Persistent link: https://www.econbiz.de/10000595929
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Managing marketing : text, cases, and readings
Bonoma, Thomas V. - 1984
Persistent link: https://www.econbiz.de/10000149314
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Industrial marketing management : cases and readings
LaPlaca, Peter J. (contributor) - 1984 - 1st ed
Persistent link: https://www.econbiz.de/10000331662