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The managers guide to competitive marketing strategies
Paley, Norton - 1989
Persistent link: https://www.econbiz.de/10000764566
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Guest editorial: Strategic sales and strategic marketing
Lane, Nikala - In: Journal of strategic marketing 17 (2009) 3/4, pp. 189-190
Persistent link: https://www.econbiz.de/10003887621
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Personal selling in marketing
Olariu, Ioana - In: Studies and scientific researches / Faculty of Economic … (2017), pp. 95-101
Persistent link: https://www.econbiz.de/10011810970
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Is it possible to improve the relationship between marketing and sales?
Kolouchova, Daniela; Rožek, Jan - In: Central European business review : CEBR 3 (2014) 4, pp. 30-36
Persistent link: https://www.econbiz.de/10010529558
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Sustainability challenges in marketing, sales, and other business practices : introduction to a Journal of Global Scholars of Marketing Science special issue
Borders, Aberdeen Leila; Lester, Deborah H. - In: Journal of global scholars of marketing science : … 30 (2020) 3, pp. 211-228
Persistent link: https://www.econbiz.de/10012257939
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Marketing : an introduction
Kotler, Philip; Armstrong, Gary - 1993 - 3. ed
Persistent link: https://www.econbiz.de/10000858634
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Principles of marketing
Kotler, Philip; Armstrong, Gary - 1991 - 5. ed
Persistent link: https://www.econbiz.de/10000835995
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Cases in marketing : orientation, analysis, and problems
Greer, Thomas V. - 1991 - 5. ed.
Persistent link: https://www.econbiz.de/10000836549
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Marketing management : knowledge and skills ; text, analysis, cases, plans
Peter, Jerome Paul; Donnelly, James H. - 1992 - 3. ed.
Persistent link: https://www.econbiz.de/10000842350
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Fundamentals of Nigerian marketing
Osuala, Esogwa C. - 1988
Persistent link: https://www.econbiz.de/10000807709