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Contextual cues and consumer s...
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Dienstleistung
19
Marketing
14
Beziehungsmarketing
12
Relationship marketing
11
Dienstleistungsmarketing
8
Dienstleistungsqualität
8
Service quality
8
Services marketing
7
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5
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5
Services
5
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4
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English
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Bitner, Mary Jo
66
Zeithaml, Valarie A.
17
Ostrom, Amy L.
13
Gremler, Dwayne D.
10
Brown, Stephen W.
8
Meuter, Matthew L.
8
Brown, Stephen Walter
7
Jarvis, Cheryl Burke
6
Mende, Martin
5
Bolton, Ruth N.
3
Cadwallader, Susan
3
Mohr, Lois A.
3
Fisk, Raymond P.
2
Gallan, Andrew S.
2
Goul, Michael
2
Morgan, Felicia N.
2
Roundtree, Robert
2
Bateson, John E. G.
1
Berry, Leonard L.
1
Bolton, Ruth N
1
Booms, Bernard H.
1
Bowen, David E.
1
Broetzmann, Scott M.
1
Burkhard, Kevin A.
1
Chase, Richard B.
1
Colgate, Mark R.
1
Crosby, Lawrence A.
1
Edvardsson, Bo
1
Evans, Kenneth R.
1
Faranda, William T.
1
Gallan, Andrew
1
Gill, James D.
1
Grainer, Marc
1
Grönroos, Christian
1
Gwinner, Kevin P.
1
Hollmann, Thomas
1
Hubbert, Amy R.
1
Jarvis, Cheryl
1
Jo Bitner, Mary
1
Lafferty, Barbara A.
1
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Services Marketing Conference <7, 1988, Arlington, Va.>
2
American Marketing Association
1
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Journal of the Academy of Marketing Science
9
Journal of service research : JSR
5
Journal of marketing
4
Journal of Business Research
3
Journal of retailing
3
Business horizons
2
Journal of business research : JBR
2
Journal of marketing research : JMR
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MSI reports : working paper series
2
The service industries journal
2
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1
California management review
1
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1
E-Service : new directions in theory and practice
1
Handbook of service science ; [Vol. 1]
1
International journal of service industry management : IJSIM
1
Journal of marketing education : JME
1
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
1
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1
Logistics information management
1
MIT sloan management review
1
Marketing management : a quarterly business management publication of the American Marketing Association
1
McGraw-Hill Higher Education
1
McGraw-Hill series in marketing
1
Operations management : a strategic approach
1
Operations management ; Vol. 3
1
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1
Service science, management and engineering : education for the 21st Century
1
Services science : fundamentals, challenges and future developments
1
The Executive : an Academy of Management Publication
1
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ECONIS (ZBW)
31
OLC EcoSci
26
USB Cologne (EcoSocSci)
6
RePEc
4
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1
Editorial: A vision for the future of the Journal of Service Research (JSR)
Bitner, Mary Jo
- In:
Journal of service research : JSR
17
(
2014
)
1
,
pp. 3-4
Persistent link: https://www.econbiz.de/10010356896
Saved in:
2
Servicescapes : the impact of physical surroundings on customers and employees
Bitner, Mary Jo
-
2003
Persistent link: https://www.econbiz.de/10001797950
Saved in:
3
Service research rigor, relevance, and community
Bitner, Mary Jo
- In:
Journal of service research : JSR
20
(
2017
)
2
,
pp. 103-104
Persistent link: https://www.econbiz.de/10011684832
Saved in:
4
Services marketing
Zeithaml, Valarie A.
;
Bitner, Mary Jo
-
1996
-
1. ed.
Persistent link: https://www.econbiz.de/10000550842
Saved in:
5
Technology's impact on the gaps model of service quality
Bitner, Mary Jo
;
Zeithaml, Valarie A.
;
Gremler, Dwayne D.
-
2010
Persistent link: https://www.econbiz.de/10003968707
Saved in:
6
Relationships take two : customer attachment styles' influence on consumers' desire for close relationships and loyalty to the firm
Mende, Martin
;
Bolton, Ruth N.
;
Bitner, Mary Jo
- In:
MSI reports : working paper series
(
2009
)
3
,
pp. 23-49
Persistent link: https://www.econbiz.de/10003950175
Saved in:
7
Moving forward and making a difference : research priorities for the science of service
Ostrom, Amy L.
;
Bitner, Mary Jo
;
Brown, Stephen Walter
; …
- In:
Journal of service research : JSR
13
(
2010
)
1
,
pp. 4-36
Persistent link: https://www.econbiz.de/10003959014
Saved in:
8
The evolution and discovery of service science in business schools
Bitner, Mary Jo
;
Brown, Stephen Walter
- In:
Services science : fundamentals, challenges and future …
,
(pp. 91-101)
.
2007
Persistent link: https://www.econbiz.de/10003605022
Saved in:
9
The service imperative
Bitner, Mary Jo
;
Brown, Stephen Walter
- In:
Business horizons
51
(
2008
)
1
,
pp. 39-46
Persistent link: https://www.econbiz.de/10003708228
Saved in:
10
Frontline employee motivation to participate in service innovation implementation
Cadwallader, Susan
;
Jarvis, Cheryl Burke
;
Bitner, Mary Jo
; …
- In:
Journal of the Academy of Marketing Science
38
(
2010
)
2
,
pp. 219-239
Persistent link: https://www.econbiz.de/10003980624
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