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Introduction of a second channel : implications for pricing and profits

Huang, Wei; Swaminathan, Jayashankar M. - In: European journal of operational research : EJOR 194 (2009) 1, pp. 258-279

Persistent link: https://www.econbiz.de/10003835456

A brand specific investigation of international cost shock threats on price and margin with a manufacturer-wholesaler-retailer model

Dannewald, Till; Hildebrandt, Lutz - 2008

In times of increasing oil prices and a weak dollar, European companies that focus their business on the US market may find themselves in a weak position. While many businesses can hedge this kind of risk by relocating production to the US, or employing financial remedies, these strategies may...

Persistent link: https://www.econbiz.de/10003796133

Electronic and physical market channels : a multiyear investigation in a market for products of uncertain quality

Overby, Eric; Jap, Sandy - In: Management science : journal of the Institute for … 55 (2009) 6, pp. 940-957

Persistent link: https://www.econbiz.de/10003865903

Inventing the U.S. stove industry, c.1815-1875 : making and selling the first universal consumer durale

Harris, Howell John - In: Business history review 82 (2008) 4, pp. 701-733

Persistent link: https://www.econbiz.de/10003824051

Leveraging multichannel retailing: the experience of Tesco.com

Enders, Albrecht; Jelassi, Tawfik - In: MIS quarterly executive : a research journal devoted to … 8 (2009) 2, pp. 89-100

Persistent link: https://www.econbiz.de/10003854471

Price variation across channels: a case of ex-Southampton port cruises

Lim, Wai Mun - In: Cruise sector growth : managing emerging markets, human …, (pp. 155-169). 2009

Persistent link: https://www.econbiz.de/10003879028

Playoff payoff : Super Bowl advertising for movies

Ho, Jason Y. C.; Dhar, Tirtha; Weinberg, Charles B. - In: International journal of research in marketing : IJRM ; … 26 (2009) 3, pp. 168-179

Persistent link: https://www.econbiz.de/10003885165

Review of interbrand choice strategy and bilateral market power

Bucklin, Louis P. - 2010

Persistent link: https://www.econbiz.de/10003888346

Do transaction costs and risk preferences influence marketing arrangements in the Illinois hog industry?

Franken, Jason R. V.; Pennings, Joost M. E.; García, Philip - In: Journal of agricultural and resource economics : JARE ; … 34 (2009) 2, pp. 297-315

Persistent link: https://www.econbiz.de/10003892603

The effects of transacation-specific investments in marketing channels: the moderating role of relational norms

Brown, James R.; Crosno, Jody L.; Dev, Chekitan S. - In: Journal of marketing theory and practice 17 (2009) 4, pp. 317-333

Persistent link: https://www.econbiz.de/10003897723